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Search Engine Optimization

Search Engine Optimization

Search Engine Optimization (SEO) is the process of editing website code and content to build authority and relevancy for keywords, with the goal of increasing the amount of organic search engine traffic (Google, Bing, Yahoo!, etc.) to your website. SEO helps search engines find your site in the vast sea of the Internet. SEO isn’t just about building search engine-friendly websites; it’s about making your site better for people, too.

SEO Inc. is Growing! We Expand Our Team and Open the Doors to Our New Office

SEO Inc. Expands Team and Opens New Office At SEO Inc., we believe in the kind of change that benefits the whole, like switching up your keyword strategy to include more LSI keywords, for example. That’s the kind of change that can make a significant positive impact. Today, we’re pleased to announce our upcoming changes....
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Social Media

What are the Most Important Ranking Factors for Voice Search?

The most important ranking factors for voice search include content relevance and quality, featured snippets, website speed and mobile optimization, local SEO, schema markup, natural language, conversational tone, and authority and trustworthiness. These factors determine the visibility and rankings of websites in voice search results. What’s Important When it Comes to Voice Search? In the...
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Website Accessibility

Web Accessibility Is Important In 2023

When considering the development of a superior website, various factors may come to mind. One might consider the significance of inbound links and attaining high rankings on search engine results pages. Alternatively, factors such as ALT image attributes and adherence to 508/WCAG 2.0 compliance standards may seem unfamiliar. If these latter concepts are met with...
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Website Accessibility

ADA Compliance & Website Accessibility: Risks of Non-Compliance

ADA Compliance & Website Accessibility: In 1990, when the Americans with Disabilities Act (ADA) was initially enacted, the digital world was not a significant concern, as the World Wide Web was still in its early stages. Apart from ADA Compliance, you may come across 508 compliance, which refers to Section 508 of the Rehabilitation Act...
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Site-Speed-Guide-2

How to Increase Page Speed?

While there are many aspects to speeding up pages, here are four key things to look at to improve page load time. Web Site Speed is critical now in 2020 but will be mandatory in 2021 with the release and requirements for Core Web Vitals. Our SEO Company has always been on the cutting edge...
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Link-Title-Attribute-2-1

How to Use the Link TITLE Attribute

[faq-page] [qa-schema question=”How to Use the Link TITLE Attribute?” answer=”Use the Link Title Attribute when your anchor text is “click here” or something similar and provides no guidance as to where the link will actually take the user. Focus on using the TITLE attribute for your users rather than search engines – and don’t use...
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SEO Blog Writing

What is Schema Data Markup and Why Do You Need It?

Most will assume it relates to databases (Oracle database schema, MySQL database schema). Still, thanks to algorithm updates in Google, schema data markup is also called structured data markup or rich snippets. Structured markup is a type of data implemented on your website that makes it wildly easier for search engines to read what is...
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how to create stellar biz blog

How to Create a Stellar Business Blog

Creating a Business Blog Building a successful business blog isn’t as simple as writing a post and seeing what works with your audience. To get the best results as quickly as possible, you should create a business strategy and be sure you are implementing best practices. The traffic your website generates from your blog will...
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Google Penguin

The Biggest SEO News

If we’re honest, the past two years have had their share of ups and downs in the SEO world. We at SEO Inc. are happy to say our year was more up than down. But you can’t deny that we all saw massive changes within the industry. From a rise in manual actions to AI...
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Organic Click through Rate

11 Easy Ways to Increase Your Organic Click Through [Infographic]

Compared to conversions, click-through rates (CTR) don’t seem nearly as important. Clicks don’t make you any money—at least, not directly. However, if customers don’t click, they can’t convert. So click-through ends up being essential to your overall business. No clicks = no conversions. If you haven’t been focusing on getting people to click, it’s time...
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