National carpet cleaning franchise
After one franchisee’s vendor created bad links, SEO Inc. contacted 30,000 linking sites and Google reinstated the brand.
2x+ trafficIn the 12 months after recoveryRead the case study →
Know what people say about your brand the moment they say it, answer it well and make sure the first page of Google, and the AI answers above it, show your business accurately.
Request a reputation review
Share your brand name and website. We will review your search results, reviews and AI answers before we talk.
People check reviews, search results and now AI assistants before they call you. We monitor all three, help you respond and build a positive presence that ranks, as part of your wider internet marketing plan.
We start with an audit of what customers see today: your branded search results, review ratings by platform, social conversations and what AI assistants say when asked about you. The strategy targets the gaps that cost you the most business.
You get access to a reputation management reporting portal and instant notifications of every brand mention, positive or negative, so you can respond before a small issue spreads.
When a negative story, review or post appears, we assess its reach, advise on a response and focus effort on the areas doing the most harm to the business.
Prompt, professional replies show prospects how you treat customers. We help you set response standards and draft replies to difficult reviews.
Awards, press coverage, community work and happy customers often go unnoticed. We turn them into content that ranks and gets shared.
Regular reports track rating trends, sentiment, mention volume and which pages hold your page-one search results.
A positive message does nothing if people cannot find it. Once your brand story and online assets are in place, SEO moves them up the results for your name, so searchers meet the accurate version of your business first.
Winning a customer takes a long time. Losing one can take a single search result.
Your website, Google Business Profile, social profiles, team bios and press pages can fill most of page one for your name when they are complete and optimized.
Targeted content and social media marketing plans and goals work together so positive, accurate pages earn the visibility.
Customers talk about brands on Facebook, Instagram, X, Pinterest and Yelp whether the brand takes part or not. Responsive, helpful brands earn trust. See our social media reputation management strategies.
ChatGPT, Gemini and Perplexity summarize reviews and coverage into one answer. We track those answers and strengthen the accurate sources they draw on. See AI SEO services.
Fake negative reviews and spam posts can be reported to the platform when they break its policies. We document them and handle the reporting.
More genuine reviews are the most reliable way to improve a rating. Shortcuts carry real risk: Google removes reviews that break its fake engagement policy, and the FTC’s rule on consumer reviews and testimonials allows civil penalties for fake reviews. Our programs ask every customer, the same way, for an honest review.
Sources: Google’s fake engagement policy and the FTC final rule announcement.
| We never | We do instead |
|---|---|
| Write or buy fake reviews | Ask real customers after real purchases |
| Offer discounts or gifts for reviews | Make reviewing quick with direct links |
| Ask only happy customers (review gating) | Ask every customer the same way |
| Have staff review their own employer | Encourage staff to respond, not review |
| Threaten reviewers to remove posts | Reply publicly and fix the issue |
Hover, tap or tab to a card to see the answer.
Only the platform can, and only when a review breaks its policies. We flag those. Honest negative reviews are answered, not hidden.
For many prospects, your branded search results are their first impression of your company, before they visit your site.
Yes, calmly and quickly. Future customers read the reply as closely as the complaint.
Yes. Franchise locations share one brand and one domain, so one location’s problem quickly becomes everyone’s.
Alerts and replies start right away. Moving search results and ratings takes steady work over months.
They can damage search trust. See backlink removal.
Each result comes from the linked case study and the client’s own verified review.
After one franchisee’s vendor created bad links, SEO Inc. contacted 30,000 linking sites and Google reinstated the brand.
Content shaped for consumers and prospective franchise owners, protecting brand identity and reputation across hundreds of locations.
Decades of category leadership against much larger competitors, with bad links flushed out along the way.
Specific answers about protecting and improving your online reputation.
SEO Inc.’s reputation management services include a reputation audit, a tailored strategy, a reporting portal with instant notifications of every brand mention, review response support, policy-compliant review programs, branded search result management and monitoring of AI answers in ChatGPT, Gemini and Perplexity.
Reviews can only be removed by the platform when they break its rules. Google’s fake engagement policy, for example, removes reviews written from a conflict of interest, such as by current or former employees. We identify and report reviews that qualify and help you answer the rest.
No. The FTC announced a final rule banning fake reviews and testimonials on August 14, 2024, and it took effect on October 21, 2024. It prohibits fake reviews, including AI-generated ones, and compensation conditioned on positive or negative sentiment.
Review gating means asking only satisfied customers for reviews. Google’s fake engagement policy prohibits merchants from discouraging negative reviews or selectively soliciting positive reviews, so we ask every customer for an honest review.
Not on Google. Its policy bars merchants from offering incentives such as payment, discounts or free goods and services in exchange for reviews, and from rewarding customers for changing or removing a negative review.
SEO moves accurate, positive pages such as your website, Google Business Profile, social profiles and press coverage higher in results for your brand name. SEO Inc. brings 29 years of search experience, since 1997, to that work.
Yes. AI Overviews rolled out across U.S. Google results in May 2024, and assistants such as ChatGPT and Perplexity now summarize brands in a single answer. We track what they say about you and strengthen the accurate sources they cite.
Franchise locations share one brand and one domain reputation. For a national carpet cleaning franchise, one franchisee’s link building triggered a Google penalty for the whole brand; SEO Inc. contacted 30,000 linking sites and Google reinstated it.
Talk with an analyst about what customers see when they search for you. We will recommend where to start. Call 877.736.0006 or use the form.
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