While browsing the web, you might run into ads for products you’ve previously searched for. We’ve pretty much all seen these types of ads, called “remarketing” ads. Although this, you may not be fully aware of how effective these remarketing campaigns are. PPC Remarketing (also known as retargeting) is a tool that allows you to select a group of visitors from your website (say, for example, all of your site visitors for the past six months) and turn that group of users into an audience we can uniquely target with PPC advertisements.
At SEO Inc, we’ve been working with remarketing in Google Ads Management since the beginning. For example, perhaps you want to advertise website visitors through image ads on Google Display Network. SEO Inc. can help craft quality Google display ads that not only reach users and promote your brand but guide the perfect audience to your website, converting them into sales.
Our company also follows Google’s best practices on Remarketing Lists for Search Ads (RSLA) ads for Shopping Ads (RLShA). These practices involve improving your cost per lead by targeting these website visitors more aggressively for your non-display ads.
Our AdWords remarketing management is second to none, and our full scope of work shows how involved we are with your remarketing efforts. Whether it’s for Google Ad’s Management, Bing Ads, or even social media advertising campaigns, we take care of everything you need, including:
To dominate your competitor’s ads, you’ll need to attract your audience to your website before they do. Retargeting campaigns can give your ads an edge in the competition, reaching target users before your competitors see you coming. As a Premier Google Partner, SEO Inc has access to tools and beta releases from Google that most SEO agencies don’t. SEO Inc can construct a personalized plan for improving your remarketing presence, free of charge, to make your decision even more comfortable. Contact us today to get started ASAP!