Virtual marketplaces are constantly on the lookout for innovative strategies to boost sales and drive traffic to their storefront. Through Shopify SEO and optimization, your eCommerce business can boost its visibility while helping shoppers easily find what they’re searching for.
As Shopify SEO experts, our extensive experience can guide you on the right path to enhancing your eCommerce site to its full capacity. Learn how to boost the search engine visibility of your Shopify website to gain better organic traffic and drive sales to your online store.
Shopify is one of the world’s most popular eCommerce platforms, with over 600,000+ businesses using it as an online marketplace. The digital platform offers robust, customizable features that meet business demands while offering users a simple and convenient way to locate goods.
Due to the importance of search engine visibility and its role in driving customers to Shopify websites, Shopify SEO has been experiencing rapid growth in recent years and continues to grow exponentially
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Most of the best practices for on-site and technical SEO apply when optimizing a Shopify site. However, there are specific Shopify techniques that can get your eCommerce site ahead of the competition. Follow this Shopify SEO checklist to establish your business as the customer’s go-to source.
No Shopify site should be without these essential tools and resources.
Once you have signed up for these tools, you will need to focus on optimizing your site for Shopify SEO. Start providing the means for search engines to understand how your site is structured. You can accomplish this by taking the following actions:
Implementing on-page and technical SEO for Shopify sites is critical for attracting customers and sales. Websites should familiarize themselves with the basics of search engine optimization and invest time in using advanced strategies to improve visibility on Google and additional search engines.
We have listed several crucial steps you should take to make your site more visible and appealing to both search engines and customers:
Choosing Shopify as your eCommerce platform has definite SEO advantages. From automatic sitemap generation to built-in headers, it has some SEO-friendly features that are implemented in the creation of your site.
To truly optimize Shopify for SEO success, you’ll want to follow this Shopify SEO checklist.
Want an even bigger advantage? Here are some Shopify SEO tips to help your site stand out from the crowd and deliver a great user experience to your customers (and an organized, optimized site for Google and the search engines):
Run a site crawler, such as Screaming Frog, on a routine basis to keep you informed of any broken links your site may have.
For additional tips and the full range of Shopify SEO services, get in touch with us. We have worked extensively with a range of Shopify sites of different sizes as the definitive Shopify SEO experts. Let the team here at SEO Inc. make sure you’re on the right track. Contact us today to request a quote.
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