Internet Marketing – SEO/PPC Blog

Internet Marketing Blog - SEO Inc
20
May

What is Google Discovery, and How Do I Get My Content in Google Feeds?

What is Google Discovery, and How Do I Get My Content in Google Feeds? Google Discovery ads are visually engaging, personalized ads that appear in Google’s feeds on the YouTube app, the Google app, and the Gmail app. They are meant to reach audiences in the moments when they’re ready to discover new products and services. Google Discovery is the tech giant’s content recommendation engine that...
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What is Google's E-A-T
23
Apr

What is E-A-T? [Why is E-A-T Important for SEO]?

What is E-A-T? E-A-T stands for “Expertise, Authoritativeness, Trustworthiness.” “Expertise” – You need to be an expert in your field. Expertise means you need to show the creator’s skill for the Main Content or (MC) and mention it in your content. Expertise is less critical for humor or gossip websites, but it’s vital for medical, financial, or legal websites. The good news is any site...
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SEO Inc User Intent
23
Apr

What is User Intent? Understanding User Intent for CRO and SEO

What is User Intent? User intent goes beyond keywords to describe what a user is looking for when they turn to a search engine. User intent tells us the reasons behind the user’s keywords and phrases. Search queries fall into three types of user intent: ● Informational: Users are looking for information. These are users who want to know something.● Navigational: Users are trying to...
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SEO Inc PageSpeed Insights
28
Feb

Google Rolls Out Desktop Page Experience:

As we all know, Google’s goal is to return the best results possible for any given search query. It comprises hundreds of signals, including core on-page ranking factors such as keywords in title tags and Meta descriptions, links, content, the website’s load speed, and more.   Over time, Google has released numerous updates to their ranking factors (almost daily), and these commonplace updates mean that web...
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Newsletter
11
Feb

Google Search Console Launches URL Inspection API

Google has announced the debut of their newest Search Console URL Inspection API. The search company reports that SEO experts will analyze URLs in masse, automate page debugging, and improve page load time. The Jan 31st launch is excellent news for SEOs and web developers who can benefit from faster URL inspection efficiency. On their developer’s page, Google has mentioned that the newest Search Console...
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