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Google is one of the biggest names in the search engine world. Building your company’s content for Google is an important aspect of SEO. In addition, Google’s advertising platform, AdWords plays a large role in the marketing world. Learn all about the various benefits of Google Services and how to keep your content up to par with Google’s algorithm.

SEO Inc PageSpeed Insights
With so much competition on the web, it’s vital to know SEO when you get started. But, if your website is built on or around any of the mistakes in this list, you’re inadvertently sabotaging your efforts. Targeting the Wrong Keywords It’s not enough to find the keywords and check them to see what kind...
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Google has just added a new structured data tab to Webmaster Tools. This tab detects structured data markup (all structured data types) on your website and tells you how Google evaluated it. You can also use their structured data markup tool (Google structured data markup helper) to test and fix incorrect markup codes. As we...
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Add information to your Google Maps business listing. Now that you have a Google Maps business listing and a Google My Business account linked to it, you are armed and ready to optimize it for a higher ranking in local search results. But, first, log in to your Google My Business account to add more information...
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How to use Google Analytics Event Tracking
Google Analytics Events and how to create Event tracking. Google Analytics is a free tool that helps you see what’s going on with your web traffic. You can see how much time people spend on each page, where they are getting referrals to your website, and sometimes you can even see the keywords they used...
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In the usual Google spirit of jumping in and demolishing the competition in growing industries, Google has launched Google Tag Manager. But it is not all bad. On the contrary, Google Tag Manager looks like an excellent option for better aggregating and analyzing specific data. In this post, we will go over the basics of...
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What is Google Discovery, and How Do I Get My Content in Google Feeds? Google Discovery ads are visually engaging, personalized ads that appear in Google’s feeds on the YouTube app, the Google app, and the Gmail app. They are meant to reach audiences in the moments when they’re ready to discover new products and services....
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SEO Inc PageSpeed Insights
As we all know, Google’s goal is to return the best results possible for any given search query. It comprises hundreds of signals, including core on-page ranking factors such as keywords in title tags and Meta descriptions, links, content, the website’s load speed, and more.   Over time, Google has released numerous updates to their ranking...
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Newsletter
Google has announced the debut of their newest Search Console URL Inspection API. The search company reports that SEO experts will analyze URLs in masse, automate page debugging, and improve page load time. The Jan 31st launch is excellent news for SEOs and web developers who can benefit from faster URL inspection efficiency. On their...
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PAA- People Always Ask
People Also Search For (PASF) is an SEO Strategy for 2022 and beyond. As Google continues to add variety and make the search engine results pages (SERP) increasingly dynamic, business owners and search engine optimization (SEO) professionals alike can quickly become overwhelmed. Although it may not seem like it at first glance, these changes present...
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Google Has Removed Star Ratings From Certain Schema Types For a while now, local businesses have been able to increase their average star ratings from reviews about their businesses to their organic search results with review schema markup on their websites but Google is changing all of that. Last month, Google announced on their webmasters’...
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