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Google News

Google is one of the biggest names in the search engine world. Building your company’s content for Google is an important aspect of SEO. In addition, Google’s advertising platform, AdWords plays a large role in the marketing world. Learn all about the various benefits of Google Services and how to keep your content up to par with Google’s algorithm.

Google Site Kit
What is Google Site Kit? Google Site Kit is part of the Google Developers suite of tools. It is designed to make it easier to integrate Google services into WordPress sites. Once you have Google Site Kit installed, you can access unified insights and any functional product capabilities directly from the WordPress admin panel. When...
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PAA- People Always Ask
As Google continues to add variety and make the search engine results pages (SERP) increasingly dynamic, business owners and search engine optimization (SEO) professionals alike can quickly become overwhelmed. It may not seem like it at first glance; these changes present several advantages. With all of the SERP variety, there are new ways to gain...
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Google My Business (GMB)  is one of the most valuable ways to improve your local search engine optimization efforts. Local businesses should claim their Google my business profile as one of the first steps to strengthen your online presence. After all, it helps give your company free exposure on Googles search engine which is the...
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Google SERP Star Ratings
Google Has Removed Star Ratings From Certain Schema Types For a while now, local businesses have been able to increase their average star ratings from reviews about their businesses to their organic search results with review schema markup on their websites but Google is changing all of that. Last month, Google announced on their webmasters’...
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Podcasts are Now Discoverable in Google Google Podcasts now makes it possible to search for episodes based on what you discussed in your show. Google Podcast has recently begun automatically transcribing dialog in using it formatted data. This allows users to search for specific episodes even if they can’t remember the name of the Podcast....
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voice search blog
What was Google’s Medic Update? In August, Google released a significant core update, known as Google Medic, that affected SERP rankings. Many websites and blogs that were ranking on the first page lost their position, while many that were ranking much lower gained rank. The update was previously unnamed, but as it was focused on...
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Voice Search Ranking
What’s Important When it Comes to Voice Search? Digital marketers are all abuzz about voice search these days. It’s the newest hot topic in SEO, but many don’t understand what drives this form of search. More people than ever are using voice search to find the information they need on devices like smartphones and Google...
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Google June 2019 Search Update
The Google June 2019 Core Update As many of us know, Google rolled out some updates in June 2019, and already, reports are coming in about how this update has affected some business niches and websites. While it is still too early to understand and see the impact of the update fully, we felt it...
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Google algorithm updates
All You Need to Know About Google Broad Core Algorithm Updates  Whenever Google announces a change to their ranking algorithm, it tends to strike panic in many website owners – especially those that don’t understand how the search engines work and what’s necessary for search engine optimization (SEO). By learning some of the most common...
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How to use Google Analytics Event Tracking
Google Analytics Events and how to create Events tracking. Google Analytics is a free tool that helps you see what’s going on with your web traffic. You can see how much time people are spending on each page, where they are getting referrals to your website from, and sometimes you can even see the keywords...
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