Search Engine Optimization
Search Engine Optimization (SEO) is the process of editing website code and content to build authority and relevancy for keywords, with the goal of increasing the amount of organic search engine traffic (Google, Bing, Yahoo!, etc.) to your website. SEO helps search engines find your site in the vast sea of the Internet. SEO isn’t just about building search engine-friendly websites; it’s about making your site better for people, too.
Goal Tracking Essentials for Local Businesses
Online Goals Any Local Business Can (and Should) Track Goal and conversion tracking for Search Engine Optimization in Google Analytics is helpful for any business. For local businesses, however, it’s critical. Understanding where your business comes from can help you create loyal customers and increase sales. When starting any internet marketing campaign for a local...Read More about Goal Tracking Essentials for Local Businesses
How to Increase Your Page Speed for Small Business
Maybe you followed our local search advice, or perhaps you concluded yourself. You’re sure to make the mobile web a better place for users. You’ve got to increase your page speed. Yes, we realize making your site mobile-friendly was a considerable effort. We can understand your thinking: “My mobile-optimized site already puts me ahead of...Read More about How to Increase Your Page Speed for Small Business
The Top 5 Search Engines You Need to Optimize For 2022
When trying to optimize your website, chances are you’re thinking about keywords and links for search engines like Google. And while it’s true you should, there are other search engines to consider and optimize for. When you hire us at SEO Inc. to help you, we’ll look at your industry, products/services, and end goals. Then,...Read More about The Top 5 Search Engines You Need to Optimize For 2022
How Much Will SEO Services Cost in 2023?
SEO Services in 2023: How Much Can You Expect to Pay? Search engine optimization is constantly changing. It’s also complex work that requires a range of skills, from technical to analytical, to make the most of results. Results could vary the fortune of your business, improving its online visibility, increasing traffic, and contributing to revenues...Read More about How Much Will SEO Services Cost in 2023?
How to Improve Your Crawl Budget
In a perfect world, Google would crawl our entire site. Then, Google would find the right pages to put before our target users, doing so at instant speed. But Googlebot doesn’t work like that. More specifically, your site’s crawl budget probably doesn’t allow it. You can’t change how Googlebot works, but you can do something...Read More about How to Improve Your Crawl Budget
The Top 8 SEO Trends to Watch in 2019
Every year, significant changes seem to shake the SEO industry to its foundations. 2016 was no different—we saw rising trends that changed how we do SEO throughout the year. Improving the user experience was a hot topic all year long, as was mobile-friendliness. And who can forget the ever-enduring regal status of content? With 2017...Read More about The Top 8 SEO Trends to Watch in 2019
How Do I Post to Google My Business? Can Google My Business Help My Site’s Traffic?
Google My Business (GMB) is one of the most valuable ways to improve your local search engine optimization efforts. Local businesses should claim their Google my business profile as one of the first steps to strengthen their online presence. After all, it helps give your company free exposure on Google’s search engine, which is the...Read More about How Do I Post to Google My Business? Can Google My Business Help My Site’s Traffic?
Evaluating Content for SEO
Creating content takes time – and if you want to be a valuable piece of content, you need to put in both time and effort. It’s not as simple as throwing words together into sentences to tell a story and calling it a blog post. For the content to have value to your audience, it...Read More about Evaluating Content for SEO
How to Change Your Web Host Without Negatively Affecting SEO
How to Change Your Web Host Without Negatively Affecting SEO Migrating your website from one host to another is no easy undertaking. Whether you’re relocating your site to save money with a new shared host or need the space and control that a virtual private server or a dedicated server offers, you must be careful...Read More about How to Change Your Web Host Without Negatively Affecting SEO
Virtual Influencers: Brands Could Land Themselves in Trouble
How Virtual Influencers Could Hurt Your Brand Your virtual influencer will operate online much as a real human influencer would. Even though they may not initially start as a brand ambassador when they gain enough popularity they can attract companies looking for endorsement deals. For instance, Miquela is an influencer for Chanel and Prada. Shudu...Read More about Virtual Influencers: Brands Could Land Themselves in Trouble
