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Search Engine Optimization

Search Engine Optimization (SEO) is the process of editing website code and content to build authority and relevancy for keywords for the purpose of increasing the amount of organic search engine traffic (Google, Bing, Yahoo!, etc.) to your website. SEO is what helps search engines find your site in the vast sea of the Internet. SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too.

Google algorithm updates
All You Need to Know About Google Broad Core Algorithm Updates  Whenever Google announces a change to their ranking algorithm, it tends to strike panic in many website owners – especially those that don’t understand how the search engines work and what’s necessary for search engine optimization (SEO). By learning some of the most common...
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How to use Google Analytics Event Tracking
Google Analytics Events and how to create Events tracking. Google Analytics is a free tool that helps you see what’s going on with your web traffic. You can see how much time people are spending on each page, where they are getting referrals to your website from, and sometimes you can even see the keywords...
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link building image
What is Link Building? Link building refers to the process of actively increasing the number of links to your website, generally because you’re trying to improve your search engine ranking, or spread the word about your business. It uses assets you create and host on your website to acquire the links – whether that’s an...
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optimizing images for google images
How to get found in Google Image Search When most people think of image SEO, they’re only thinking about the alt tags. While those are important to SEO and accessibility, there’s much more work to do for image optimization to help you get more traffic. Here’s what you should be doing in addition to those...
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Web_Accessibility_Keyboard
How to Check Your Website for ADA Compliance I’ve written here on the blog about ADA compliance, also known as 508 compliance, or more broadly, as web accessibility. My daughter is blind, and because of that, her online experience often suffers because many websites fail to provide adequate solutions for those with disabilities. Websites are...
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Quality Content -Laptop with the word Content
Technically Sound SEO Won’t Always Rank High It’s one thing to have technically sound SEO – a well-optimized site that loads quickly has image SEO in place with alt tags, descriptions, and captions, a sitemap, etc. But, no matter how technically impressive your site is, that alone will not secure high rankings. When it comes...
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Page speed
Best Page Speed Tools for 2019 I’ve talked about page speed and its importance to Search Engine Optimization recently, so I thought I’d take things a little further and give you a more in-depth review of some of the best page speed tools available today. The good news is, most of them are free. And,...
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W3C Validation Errors SEO
W3C Validation Errors and How They Relate to SEO With the dawn of DIY website design options, business owners on a budget can quickly and easily put together a website with relative ease, without having to know a single bit of HTML or other code. That sounds great and all, but that means there’s no...
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Father Joe's Village and SEO Inc
SEO Inc Celebrates Partner Organization Father Joe’s Villages At SEO Inc., we believe in giving back to our local community however we can. In honor of Father Joe’s 78th birthday on Friday, April 12th, we wanted to share a bit about their story and how we help. Father Joe’s Villages is a non-profit organization focused...
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2019 Clutch Top Advertising Agencies
SEO Inc. Receives Clutch’s Top SEO Company for 2019 SEO methodology is an essential aspect for any company looking to market to consumers effectively. At SEO Inc., we use SEO as a foundation to develop unique internet marketing campaigns for B2B companies. Using SEO can give your company a competitive edge over others, and having...
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