Internet Marketing - SEO - PPC Blog by SEO Inc

What You Need to Know About Google AMP

By: | October 18, 2017 | View: 1932

The Accelerated Mobile Pages project, also known as Google AMP is an open-source project designed to improve page speed on mobile devices. It was launched in February 2016 and studies show that websites using AMP technology load up to 85% faster than the same website without AMP technology. Though initially the project was aimed only […]

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Google began testing the mobile-first index in November 2016, though talk of it first began in September 2015. They have chosen this path since the majority of their traffic comes from mobile devices. We’ve heard that the launch could be happening soon, and Google has hinted that your mobile site needs to be responsive ahead […]

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Making Use of Google’s Structured Data

By: | October 4, 2017 | View: 2514

Structured data is about telling the search engines exactly what the data in your website is. Bots can read the information when they crawl your site, but adding the schema helps the bots understand the kind of data they’re reading, so they can improve their rankings, and thus the searcher experience. Google has introduced the […]

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Site Optimization vs. Traffic Optimization

By: | September 27, 2017 | View: 2283

Just a few years ago, internet marketing was focused on how to get more traffic to your website. If you had a conversion rate of 2% and 10,000 visitors a month, you’d end up with 200 conversions. But, if you doubled that traffic, you’d end up with 400 conversions. The more traffic, the more customers, […]

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The Ultimate Guide to 508 Compliance

By: | September 25, 2017 | View: 2215

If you want to be certain you’re meeting the needs of everyone in your website audience, you must take steps to ensure your website is 508 compliant. The compliance standards are set by Section 508 of the Rehabilitation Act of 1973 that requires federal agencies to provide software and website accessibility to anyone with disabilities. […]

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7 Image Optimization Tips to Improve Your SEO

By: | September 9, 2017 | View: 3302

Website speed is not only a ranking factor, but also important to the user experience and your bottom line. Research shows that for every second delay there is in your website loading, you see a 7% decrease in conversion rate. If you earn $100,000 a day, that adds up to $2.5 million a year! Images […]

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