Google

holds a prominent position in the search engine landscape, making it essential for businesses to optimize their content for Google as part of their SEO strategy. Moreover, Google’s advertising platform, AdWords, significantly influences the marketing industry. This category will explore the numerous advantages of Google Services and provide guidance on maintaining your content in alignment with Google’s algorithm.

5 Ways to Survive Google Algorithm Updates

The Google algorithms—you know them, you fear them. Like a host of vengeful gods, the pantheon of Penguin, Panda, and Hummingbirds affect the SEO world with an often catastrophic impact. Whenever they happen to grace us with their presence, horror stories of lost rankings and penalties spread like famine and plague. Even the most Google-faithful...

Garry GrantGoogle

Google Over-Optimization Penalty (Penguin Update) Is your Website at Risk?

We’ve been hearing about it for weeks. It’s sparked debate in many SEO Inc. meetings and is finally here. Google has launched an update targeting webspam in search results. It has been interesting to read the buzz online about this update. First, we’ll tell you what the update entails, according to Google. Next, we will...

Garry GrantGoogle

How to use Google to showcase Your Events

If you’re producing any event, you can use the event markup to help people find your Event within the Google search experience. Are you hosting a workshop? Use the event markup so that when someone searches “workshops near me,” your Event can appear. It’s also possible to discover events when people search for venues. Events...

Garry GrantGoogle

What are Google’s new link attributes? Do I need to change my existing nofollow links?

What are Google’s new link attributes? Google introduced the nofollow attribute almost 15 years ago. It was added to help fight comment spam and became one of Google’s recommended practices for tagging sponsored or advertising-related links. The web has undergone quite an evolution since no follow began in 2005. Do you have any questions? Get...

Garry GrantGoogle

Google’s Latest Suggestion for Disavowing Links: 3 Things to Keep in Mind

Is there anything so satisfying as disavowing links that don’t belong? We’ve been tightening up our backlink profiles for years by disavowing links unrelated to our business. Only the best, most relevant links for your site, right? Well, now Google’s John Mueller is saying something a little different. Don’t get us wrong—disavowing links is still...

Garry GrantGoogle

What is Google Site Kit? Will Google Site Kit WP Plugin Slow down my site speed?

What is Google Site Kit? Google Site Kit is part of the Google Developers suite of tools. It is designed to make integrating Google services into WordPress sites more accessible. Once you install Google Site Kit, you can access unified insights and functional product capabilities directly from the WordPress admin panel. When helpful, it will...

Garry GrantGoogle

BREAKING NEWS: Google Will Split Mobile and Desktop Search Results

Gary Illyes stated at Pubcon last week that Google will soon divide its search results between mobile and desktop. The change will occur “within months.” Once released, the two indexes will no longer show the same results. The new, separate Mobile Index will become Google’s primary index. Splitting mobile and desktop indexes will allow Google...

Garry GrantGoogle

Breaking News: “Remove Bad Links, Remove Your Penalty,” Says Google

Today, Google confirmed what SEO Inc. had suspected all along. In a Google+ hangout with Gary Illyes, Google’s Webmaster Trends Analyst, Google is going on the record to state that if you remove wrong links from your website, you will see your efforts quicker. If you take the necessary steps to remove wrong links and...

Garry GrantGoogle

Link Removal Services: Why You Need the Professionals

Link Removal: Why You Need Professionals Understanding Link Removal: The Case for Professional Intervention Are you diligently adhering to best SEO practices and optimizing your site to align with search engine algorithms, yet failing to see your site rank on Google? The solution may lie in scrutinizing your backlink profile, which might seem overwhelming if...

Garry GrantGoogle

Now Released: “Mobile May” Google Mobile Friendly Update

“Mobile May” is upon us. The Google mobile-friendly update planned to launch this month is finally here. If you’ve seen some movement to your mobile rankings over the last day, there’s a good chance you’ve been affected. John Mueller confirmed the update on Twitter and stated yesterday that the update was “fully rolled out.” FYI The...

Garry GrantGoogle

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Google