Social Media Marketing News
Social media is where the conversations are happening. And your brand needs to be a part of those conversations. Social media management is how you can actively participate in and take advantage of the power of social media. We have put a wide range of topics, social media tips, and social media insights to help guide you with your social media strategy.
Pinterest Beginner’s Guide – How to Setup Pinterest
We covered the basics of what Pinterest is, so now we’re taking a closer look at how to set up your Pinterest account and some best practices to follow while you’re using the account. Even if you’ve never used Pinterest before, by the end of this tutorial, you’ll be well on your way to being...Read More about Pinterest Beginner’s Guide – How to Setup Pinterest
Best Times to Post on Pinterest that will help drive traffic!
Because Pinterest uses a Smart Feed to deliver content, not all Pins are seen when you post them. Therefore, quality is an essential part of the algorithm, which determines whether or not your Pin is added to the Smart Feed or the personalized feed you see in your account. That said, Pinterest looks for signals...Read More about Best Times to Post on Pinterest that will help drive traffic!
Eye Movement Tracking:
Eye Movement Tracking: Vital Lesson in Optimizing Content for Site Visitors: Eye movement tracking for a website, commonly referred to as “web eye tracking,” involves using eye-tracking technology to analyze how a user looks at a website. This includes understanding where they focus their attention, the sequence of their gaze across the web page, how...Read More about Eye Movement Tracking:
Social Media Tips: Being Visual When Your Product Isn’t
Not all products are created equal in the eyes of social media. Some companies have it easy. Take a bakery, for example. They can snap a picture of a cupcake with some sprinkles, throw a filter on it, and boom: Instagram gold. While that is all good for them, what about companies with a great...Read More about Social Media Tips: Being Visual When Your Product Isn’t
5 Things you Need to Know About the New Twitter Profiles
Things are constantly changing in social media marketing, so you have to stay on your toes. While a few months ago, you used to have to spend $10,000 a month on Twitter advertising to get a unique Twitter profile, the company has now turned around and started offering these same features to everyone for free. And...Read More about 5 Things you Need to Know About the New Twitter Profiles
6 Steps to a Killer Webinar That’ll Leave Them Begging for More
Recently, we posted about how you can use webinars as part of your overall content and digital marketing plan to boost your brand awareness, increase your customer base, and use a webinar to improve your SEO. Now, we’re going to make sure you know how to create webinars that leave your audience coming back for...Read More about 6 Steps to a Killer Webinar That’ll Leave Them Begging for More
How Do I Use Pinterest for SEO and Social Media Marketing?
In our final post for the Pinterest series, we’re discussing how to make the most of Pinterest for SEO and Social Media Marketing. If you need to catch up, check out the first two posts: What is Pinterest? And the Beginner’s Guide to Pinterest. The following tips will make you a Pinterest pro – and...Read More about How Do I Use Pinterest for SEO and Social Media Marketing?
