Social Media Marketing News

Social media is where the conversations are happening. And your brand needs to be a part of those conversations. Social media management is how you can actively participate in and take advantage of the power of social media. We have put a wide range of topics, social media tips, and social media insights to help guide you with your social media strategy.

Best Times to Post on Instagram Maximizing for SEO

If you’re using Instagram as part of your social media marketing strategy, it can be challenging to know when to post your content. Of course, you want to display the content when you know the people who want to see your content are actively there to see it, but what good does that answer do...

Garry GrantInstagram

Using Hashtags to Increase Your Online Presence

Infographic Friday: Hashtags and Online Presence Whether loved, hated, or deemed acceptable, hashtags have evolved from a seemingly innocuous way to tag Tweets into one of the most potent tools for tracking social media conversations and amplifying the reach of businesses, products, messages, and more. While hashtags can be employed in any online conversation or...

Garry GrantInfographics, Search Engine Optimization, Social Media Advertising, Social Media Management, Social Media Marketing, Social Media Optimization

How to Get Your Facebook Ads Delivering

The Facebook advertising platform is robust and can be confusing to the newcomer. If you’re having trouble with an advertising campaign, there are a number of things that can be wrong, whether it is failing to deliver the results expected or even not delivering at all. With that said, let’s take a look at what...

Garry GrantFacebook

How to Adapt to Facebooks Ever-Changing Policies for Businesses

If your business has been using Facebook for marketing for any length of time, you’re no stranger to the changes they implement in the name of improving their service for users. Like Google, they’ve got two sets of customers – the ones paying for advertising to reach their user base – and the users themselves,...

Garry GrantFacebook

How to Increase Your Local Facebook Likes with These Search Optimization Tips

Running your local business’s Facebook page is more challenging than it seems. Even if you post daily, you might not see significant results. If your Facebook “likes” are stuck at a woefully low number, you may consider just giving it up. But anyone can tell you the benefits of Facebook – ask your local search...

Garry GrantFacebook

Facebook Launches Search Ads, Why Does This Matter for You?

Facebook Launches Search Ads In December, Facebook announced they are testing ads in search results. The ads will be run in both the platform’s primary search results and the Marketplace search results. This move puts them once again in direct competition with Google Adwords. This isn’t the first time they’ve tried sponsored results, as it...

Garry GrantFacebook

What is Instagram?

Instagram is a social media platform owned by Facebook, where people can capture and share their world with friends and family one photo at a time. Once thought to be nothing more than a platform for sharing what you had for breakfast and the outfit you’re wearing for the day, the network has grown to...

Garry GrantInstagram

Social Media Campaigns to Drive Holiday Sales

How to Run Social Media Campaigns During Holidays The holiday season is rapidly approaching, and it’s probably too late to do anything about your SEO. We tried to warn you that you should get a jump on the long-term benefits of an SEO Campaign to increase holiday sales a while ago. But if you ignored...

Garry GrantSocial Media Marketing

Facebook Now Lets Admins See Who is Posting From a Company Page

See Who is Posting from a Facebook Company Page Do you manage your company’s Facebook profile? Suppose you’re running social media campaigns and posting on your company’s behalf. In that case, you know better than anyone the importance of keeping your posts and content consistent with your brand voice and mission. However, not everyone within...

Garry GrantFacebook

Pinterest Beginner’s Guide – How to Setup Pinterest

We covered the basics of what Pinterest is, so now we’re taking a closer look at how to set up your Pinterest account and some best practices to follow while you’re using the account. Even if you’ve never used Pinterest before, by the end of this tutorial, you’ll be well on your way to being...

Garry GrantPinterest

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Social Media Marketing News