It’s only a matter of days (or hours??!) before Google’s latest Panda Update Hits.
Google’s Matt Cutts hinted at SMX West that the Panda update scheduled to hit either tomorrow or Monday will be more of a rolling update. Cutts stated that this update will happen gradually over time, rather than big on any given day and will now be integrated into Google’s overall continuous algorithm updates. The last Panda update which was deployed on January 22, affected 1.2% of English queries.
So does this mean we can expect Panda to update in real-time rather than being pushed out manually? I guess we’ll all know soon enough. The Panda algorithm was implemented as a means to quickly and methodically spot and lower the rankings of lower quality sites with the intention of returning higher rankings.
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