Usability

Website Usability Tips

Website usability is a vital factor when it comes to SEO, conversions, and traffic. Following the best practices when it comes to website usability makes a massive difference with traction to your business and services. Learn how to effectively and efficiently keep up with the accessibility and usability of your website.

How Google AMP Has Changed SEO

If you've spent any time in online marketing or SEO, you know the landscape is continually changing. To keep up…

April 16, 2020

How to Check Your Website for Web Accessibility

I’ve written here on the blog about ADA compliance, also known as 508 compliance, or more broadly, as web…

April 3, 2020

What is Bounce Rate Optimization?

What is Bounce Rate Optimization? Bounce rate optimization is the process by which you work to decrease your site’s bounce…

October 16, 2019

[Infographic] Eye Movement Tracking: A Vital Lesson in Optimizing Content for Site Visitors

A Vital Lesson in Optimizing Content for Site Visitors So you’ve built a badass website. And you’ve prepped your landing…

April 7, 2020

Problems with Machine Learning

The Problems with Machine Learning I often use the [define:] search operator to find the meaning and spelling of words.…

August 21, 2019

Troubleshooting the Web for Smartphone Users

Troubleshooting Web for Smartphone Users Smartphone users make up a significant chunk of internet search, and that number is only…

August 14, 2019