SEO Statistics for YouTube in 2020 If you’ve been putting off investing in video marketing as part of your overall digital marketing strategy, it’s time to get serious about it. In this post, we’ll look at various statistics about video marketing and YouTube to demonstrate why you cannot ignore video marketing if you want to be successful online today. YouTube, first established in 2005, and...Read More
In a recent blog, Google reports that “the time has come to retire the Content Keywords feature.” Content Keywords were the primary method webmasters used to see how Google viewed their site and if Google could crawl their pages or if their site was hacked. Why We Don’t Need Content Keywords The blog’s author, John Mueller, who is Webmaster Trends Analyst at Google, lists several...Read More
Core Web Vitals is a new 2020 metric that has been rolled out and it’s based on Site Speed and UX or user experience. Most webmasters don’t take into account the load time, latency, and speed of a web site during the design and wireframes buildout. Site speed is a factor and becoming broader in scope and more importantly, increasing your rankings. Google is now...Read More
We all know how fast page loads can affect the retention of users and decrease the bounce rate, but what can you do about it? Well, one of the most effective solutions there is out there is to make an AMP (accelerated mobile page) version of each page on your site. AMP works especially well for long articles, blog posts, and news content. AMP is...Read More
So your website is on Page One of Google’s search results. And you haven’t given a cent to Google for PPC and PPC Management. You’re feeling pretty complacent; now, all you have to do is just sit back and let customers find you, right? We all know business doesn’t work like that—not on the Internet. Especially when you have powerful online tools like Google AdWords and Bing...Read More
