Web Accessibility Assistive Technology - Section 508 Compliance / WCAG 2.1

Web Accessibility: Section 508 Compliance / WCAG 2.1

In response to a recent article announcing that retailers can be sued if their Web sites are not accessible to the blind, SEO Inc., an SEO company that focuses on achieving high rankings for client websites, announces that their optimization services comply with the Web Accessibility Initiative and elements of Section 508 of the American Accessibilities and Disabilities Act. Creating WCAG 2.1 best practices ensures that all people with disabilities, including the blind, can navigate the SEO Inc Web site as well as thousands of other Web sites SEO Inc. has optimized over the years.

Founder and CEO of SEO Inc., Garry Grant, has extensive experience associated with the difficulties of navigating the Internet while being visually impaired. He has a daughter who is blind, thus giving him firsthand knowledge of the needs of the blind community. Using assistive technology is essential, as well as having section 508 compliance. This technology is a vital SEO optimization service that helps everyone access your content, and read it.

SEO Agency dedicated to Accessibility: Use of WCAG 2.1

As a leading internet marketing agency, SEO Inc. specializes in giving clients more exposure on the Internet. For almost 10 years, SEO Inc. has been making sure Web sites are compliant with strict search engine guidelines, as a member of the W3C (the group that issues the standards of HTML compliance and promotes the Web Accessibility Initiative) and Section 508 of the American Accessibility and Disabilities Act and Web Content Accessibility Guidelines (WCAG / WCAG 2.0). SEO Inc. became a member of the W3C in 2004, making them the first and only search engine optimization company to become a member of this reputable organization.

The lawsuit concerning a Web site that is inaccessible to the blind was brought by the National Federation of the Blind against Target Corp., charging that Target's Web site violates the Americans with Disabilities Act (ADA), the California Unruh Civil Rights Act, and the California Disabled Persons Act. It is the first class action suit of its kind and charges that Target's website lacks fundamental coding attributes that allow blind customers to browse, purchase products and access crucial corporate information.

Target asked the court to dismiss the action by arguing that no law requires Target to make its Web site accessible. The court denied Target's motion to dismiss and held that all services provided by Target, including its Web site, must be available to persons with disabilities according to federal and state civil rights laws. This case could prove an excellent victory for blind people in America, as it emphasizes the necessity of tailoring online search and consumerism to all people, including the blind.

Section 508 Optimization / WCAG Compliance - SEO Inc.'s website optimization processes are inclusive of customers with special needs, specifically the hearing and sight impaired. By adding optimization attributes to Web sites, SEO Inc. can make any Web site fully compliant with Section 508 of the American Accessibility and Disabilities Act. No other search engine marketing company possesses this ability. The optimization of all Web sites for complete accessibility by blind persons makes sense for businesses looking to open sales opportunities to a new market that was not accessible before.

There are as many as 500 million disabled people worldwide and nearly 54 million in the United States; that is one in every five Americans. Today there are approximately 25 percent more people in the United States with disabilities than a decade ago. This increase is mainly due to the aging of the baby boom generation, a trend likely to increase over the next few decades. Having a business website with section 508 compliance, and WCAG 2.0 compliance is necessary for today's' age to gain higher authority and trust with Search Engines.