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Top Stories in Social Media Marketing – 2/10/2011 – 3/02/2011

In this post, we review the top stories in social media marketing from 2/10/2011 through 3/02/2011/

Google Shows Social Media Shares in Search Results
Google is now intermixing social media share data with search results. This change will allow searchers to see what content their friends have shared surrounding specific search queries. We expect this to have a substantial effect on conversions and traffic in the future.

Facebook Improves Comments Plugin!
Facebook has once again reinvented itself by making drastic improvements to the Facebook comments plugin. This widget is amazing. Hook it up to your site, and when people comment on a post, their comments will automatically appear on Facebook. Also, if someone mentions on a Facebook comment that will be added to the website. Also, if someone clicks on a comment link on Facebook, they will be taken back to the site. Think of the traffic implications!

Creating a Worldwide Facebook Contest: What You Need to Know
We have recently worked with a few clients on worldwide contests. This can be a little bit tricky in some cases. If you are considering a global social media contest here are some things you should keep in mind.

Tumblr Explore Encourages Users to Tag Posts
Tumblr is one of the coolest and fastest growing social media sites out there, but it has been hard in the past to get Tumblr blogs indexed by Google. With the new Tumblr Explore feature, this may all change.

Facebook Previews new Page Updates
Facebook just came out with a new round of updates to Facebook pages. Download the free whitepaper on this subject.

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