Internet Marketing Tips, Suggestions, & Ramblings

PPC Management: The 5 stages of PPC Marketing on Your Own (as told by gifs)

The 5 stages of PPC Marketing on Your Own (as told by gifs)

Running a PPC Marketing campaign may seem as easy has turning on an off your pay-per-click ads like it’s no big deal.  There is actually a great deal more that goes into the fine art of PPC Management .  If you don’t understand the impact research can have on your campaign, or what exactly a keyword analysis is, you may want to look into hiring a PPC Management Company.  This will allow you to focus on your company and not on the PPC campaign.

Denial
I can do this no problem. Who needs a <PPC Management Company when I know what I am doing all on my own.  Just throw in some keywords (whatever those are) and BAM! Instant customers flooding my website!  Right?  BRING IT ON!!!

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Anger
What do you mean the website isn’t buzzing with unprecedented sales?  I bought PPC ads!  Why are they not buying everything on my amazing fantastic website?  This is stupid.

[iframe src=”//giphy.com/embed/1080AfGtovINTq” ]

Bargaining
Hm, OK, so things did not go as planned.  That is completely fine.  We will just switch up some of those pesky “key-words” whatever those are, and I am sure that will change everything for us!

[iframe src=”//giphy.com/embed/S1H80wqH2CdYQ” ]

Depression
What’s the point?  No matter what I do, it doesn’t get any better.  Why did I even try to do any PPC ads at all?  I’m going to turn off all of the lights, curl up in a ball, and listen to emo music until the sun goes dark.  *wimper*

[iframe src=”//giphy.com/embed/Pok6284jGzyGA” ]

Acceptance
You get it, finally.  This who thing of managing the PPC account and running the business is just too much for you to handle all at once, and that is OK.   Luckily for you, there are people who can handle PPC management, allowing you to focus on your business.  No more doing keyword research, monitoring your clicks, or the price of each ad.  You can now just relax…. Ah.

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PPC Management

SEO, Inc. offers Pay Per Click management that will allow you to focus on running your business and not on the hassle of the PPC campaign.  We take care of the research, planning keyword analysis and come up with a strategy that will work well with your website.  Then we set the campaign in motion and manage it for you for as long as you want.  Doesn’t that sound better than stressing out over your own PPC campaign?

All images from giphy.com

About Garry Grant

Garry Grant is a veteran expert in search engine optimization and the digital marketing industry. With nearly 20 years of experience, Garry has successfully built a multi-service operation at SEO, Inc., developing proprietary technologies through complex strategic solutions. He has extensive experience in key initiatives and operational responsibilities grounded in information technology and performance management.

Garry’s expertise and esteemed reputation, coupled with SEO Inc.’s impressive client success record has earned him such accolades as Entrepreneur Magazine's 2005 Hot List for the Hottest Internet Property, Inc. 500 2007 Honorary award for Fastest Growing Private Company in America, an Inc. 500 top 50 Company in San Diego, and interviews with The New York Times, The Wall Street Journal, WIRED, Entrepreneur and The Huffington Post.

Garry Grant began his online career in 1993 creating strategic Web and e-business solutions for Homepage.com, The Rush Limbaugh Show, Premiere Radio Networks, Clear Channel Communications, EarthLink and Artisan Motion Pictures. Today, Garry and SEO Inc.’s highly skilled digital strategists develop proprietary technology and strategic digital marketing direction for Fortune 500 companies including, SC Johnson, McAfee, Entrepreneur.com., Inc Magazine, IGN, Tacorri, LPL Financial, National Kidney Foundation, G4 TV, Fuel TV and Sony, just to name a few.