The 5 stages of PPC Marketing on Your Own (as told by gifs)
Running a PPC Marketing campaign may seem as easy has turning on an off your pay-per-click ads like it’s no big deal. There is actually a great deal more that goes into the fine art of PPC Management . If you don’t understand the impact research can have on your campaign, or what exactly a keyword analysis is, you may want to look into hiring a PPC Management Company. This will allow you to focus on your company and not on the PPC campaign.
Denial I can do this no problem. Who needs a <PPC Management Company when I know what I am doing all on my own. Just throw in some keywords (whatever those are) and BAM! Instant customers flooding my website! Right? BRING IT ON!!!
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Anger What do you mean the website isn’t buzzing with unprecedented sales? I bought PPC ads! Why are they not buying everything on my amazing fantastic website? This is stupid.
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Bargaining Hm, OK, so things did not go as planned. That is completely fine. We will just switch up some of those pesky “key-words” whatever those are, and I am sure that will change everything for us!
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Depression What’s the point? No matter what I do, it doesn’t get any better. Why did I even try to do any PPC ads at all? I’m going to turn off all of the lights, curl up in a ball, and listen to emo music until the sun goes dark. *wimper*
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Acceptance You get it, finally. This who thing of managing the PPC account and running the business is just too much for you to handle all at once, and that is OK. Luckily for you, there are people who can handle PPC management, allowing you to focus on your business. No more doing keyword research, monitoring your clicks, or the price of each ad. You can now just relax…. Ah.
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SEO, Inc. offers Pay Per Click management that will allow you to focus on running your business and not on the hassle of the PPC campaign. We take care of the research, planning keyword analysis and come up with a strategy that will work well with your website. Then we set the campaign in motion and manage it for you for as long as you want. Doesn’t that sound better than stressing out over your own PPC campaign?