If you’re reading this blog on our site, congratulations—you’re visiting an Outstanding Website according to the 2016 WebAwards! That’s right—the WebAwards have awarded us an ‘Outstanding Website’ achievement! The WebAwards is an annual competition that recognizes the best and most effective websites. It’s basically like a website Hall of Fame, curated by a panel of volunteer judges. We were graciously chosen for the award because...Read More
Google has made several new additions to its Reviews Guidelines, focusing on local business reviews. The new guidelines discourage adding markup for reviews from third-party websites, stating that reviews may only come from the site itself. The new guidelines read as follows: Do not include reviews that are duplicate or similar reviews across many businesses or from different sources. Only include reviews that have been...Read More
On July 25th, 2016, Verizon bought Yahoo for $4.83 billion. Yes—you heard that right. Yahoo, the third largest internet property behind Google and Facebook, is becoming the property of the largest mobile service provider in the US. Yahoo, who once stood on its own next to Google and Bing as one of the three big search engines, will be merged with AOL, which Verizon acquired...Read More
You know all about the proper meta description length and title length, don’t you? After all, you’ve been doing it for years. 55-60 characters in the title, and 155-160 for the meta description have been the standard for as long as we can remember—but it seems the times have changed. Google has increased the width of the main search results, and as a result, the...Read More
The search quality ranking guidelines wasn’t the only Google document to get updated recently. Google has augmented its “Improve your local ranking on Google” help page. With it comes more information on the local ranking factors: Relevance, Distance, and Prominence. The updated document also contains specific steps you can take to help your business show up in the local three pack. For the burgeoning local business, you had...Read More
