Google Analytics Events and how to create Event tracking. Google Analytics is a free tool that helps you see what’s going on with your web traffic. You can see how much time people spend on each page, where they are getting referrals to your website, and sometimes you can even see the keywords they used to find your site. But an often underused feature in...Read More
You’ve been following our blog lately and probably read about our “award-winning campaigns.” That’s because we’ve been taking SEO and PPC case studies to conferences such as ad: tech and IRCE and sharing our secrets for getting higher rankings and profitability. Today we’d like to share some of our latest awards. Of course, they’re just a taste of the award-winning campaigns we’ve been presenting, but...Read More
In the usual Google spirit of jumping in and demolishing the competition in growing industries, Google has launched Google Tag Manager. But it is not all bad. On the contrary, Google Tag Manager looks like an excellent option for better aggregating and analyzing specific data. In this post, we will go over the basics of Google Tag Manager. First, What is a Tag? A tag...Read More
Google is constantly adding fuel to the fire to keep us on our toes. However, without a good SEO strategy, many businesses get burned. And those who can’t take the heat often end up in smoke. SEO is constantly changing, and yet some things always stay the same. Our commitment to seeing our clients succeed is one thing we have never changed or compromised. As a result, our clients’...Read More
Things are constantly changing in social media marketing, so you have to stay on your toes. While a few months ago, you used to have to spend $10,000 a month on Twitter advertising to get a unique Twitter profile, the company has now turned around and started offering these same features to everyone for free. And thus the news, Twitter is announcing new profiles for Twitter...Read More