Internet Marketing Tips, Suggestions, & Ramblings

LinkedIn Introduces Company Status Feature

Today, LinkedIn announced a brand new feature, one we have been anticipating for some time, LinkedIn status updates for company pages. These new LinkedIn company status updates offer a world of new LinkedIn marketing potential and are sure to be an important part of any company’s social media optimization best practices.

When asked what you can do with LinkedIn company pages status updates, LinkedIn offered the following information.

What can you do with Status Updates?

  • Post updates directly from your company overview page.
  • Share company announcements, product releases, promotions, and other news.
  • Engage directly with your followers and possibly their entire network.
  • Optimize the conversation by seeing which updates are most engaging.

LinkedIn offered the following video on the new feature:

This new feature will allow companies to gain more mindshare from followers. LinkedIn company page administrators can use the status update feature to share announcements, promotions, news articles and videos. The updates will appear on the followers home pages. Followers will be able to like, comment on or share updates. These updates will also be searchable on LinkedIn and if someone interacts with one of your LinkedIn post that person connections will see it.

Now you know, so get on LinkedIn and start posting!

About Garry Grant

Garry Grant is a veteran expert in search engine optimization and the digital marketing industry. With nearly 20 years of experience, Garry has successfully built a multi-service operation at SEO, Inc., developing proprietary technologies through complex strategic solutions. He has extensive experience in key initiatives and operational responsibilities grounded in information technology and performance management.

Garry’s expertise and esteemed reputation, coupled with SEO Inc.’s impressive client success record has earned him such accolades as Entrepreneur Magazine's 2005 Hot List for the Hottest Internet Property, Inc. 500 2007 Honorary award for Fastest Growing Private Company in America, an Inc. 500 top 50 Company in San Diego, and interviews with The New York Times, The Wall Street Journal, WIRED, Entrepreneur and The Huffington Post.

Garry Grant began his online career in 1993 creating strategic Web and e-business solutions for, The Rush Limbaugh Show, Premiere Radio Networks, Clear Channel Communications, EarthLink and Artisan Motion Pictures. Today, Garry and SEO Inc.’s highly skilled digital strategists develop proprietary technology and strategic digital marketing direction for Fortune 500 companies including, SC Johnson, McAfee,, Inc Magazine, IGN, Tacorri, LPL Financial, National Kidney Foundation, G4 TV, Fuel TV and Sony, just to name a few.