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Social Media Marketing

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Social Media Marketing News

Social media is where the conversations are happening. And your brand needs to be a part of those conversations. Social media management is how you can actively participate in and take advantage of the power of social media. We have put a wide range of topics, social media tips, and social media insights to help guide you with your social media strategy.

Reducing the number of social channels your business is present on can increase social media engagement with your core audience.
Best Times to Post on Social Media [Infographic] What’s the first thing you do when you wake up? If you’re like the millions of other digitally-addicted social hounds out there, you probably reach first for your phone to check out what’s happening on Facebook, Instagram, Twitter, Pinterest, and Tumblr… among the wide array of other social...
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Does Having a Google+ Matter? Google Plus. What is there to be said about Google Plus? Do you “Plus?” Or is it “Google Plussing?” I bet you’re considering “Plus 1’ing” this right now. Or not. Are we all friends because of Ripples yet? We aren’t?? Well, dude, ride that Ripple right into my social circle...
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Data Never Rests Are you one of those people that punches in at 9AM and promptly punches out at 5PM? Do you leave your work at the office and never think about deadlines and deliverables outside of your job? If so, that’s pretty amazing, and I have to admit that I envy you from time...
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The Rise of Facebook. The steadiness of Google +. The drop-off of Yahoo. Is Facebook dying off? Will the social media behemoth continue to carry its weight and dominate almost all other social outlets across the board? Or will it, in time, evolve into a more niche environment? Basically, what i am asking is, do...
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Why Your Content Isn’t Going Viral [Infographic] “Going viral” means something completely different now than it did 15 years ago. The connotation surrounding something viral has switched from the negativity of a worldwide pandemic to the positive mass sharing of awesome content. You never really know what’s going to “hit” and take off on the...
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When someone tell you your business needs to be have a social media presence, 9 times out of 10, they are completely right. We came across this amazing infographic from Leverage recently and thought it best to share and highlight how each network works, where the engagement is, and some other stats that are pretty...
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Blog Comments: What’s Spam vs Real It’s not uncommon to sign in to your blog dashboard and see a plethora of new comments, especially if you’re updating on a regular basis. And for the most part, this is a good thing, right? People are finding your blog and reading your content. Hooray! You’ve created something...
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Google Increasing Visibility and Becoming Industry Leader You might have heard people buzzing about Ripples. “Ripple, me, man!” “Dude, you should Ripple that article.” “Did you Ripple me, or are you just glad to see me?” No? Haven’t you Heard any of this? Well, you will. Soon. Google is always doing something with their services,...
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See Who is Posting from a Facebook Company Page Do you manage your company’s Facebook profile? If you’re running social media campaigns and posting on your company’s behalf, you know better than anyone the importance of keeping your posts and content consistent with brand voice and mission. However, not everyone within the walls of your...
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Pinterest’s Introduction to “Promoted Pins” Ben Silbermann, CEO of Pinterest, announced last night via email that the social media “pinboard” site will begin experimenting with “promoted pins” from a select group of businesses. Said Ben: Pinterest is where you keep your wishlists, vacation plans, dream home ideas, and other things you want to do soon...
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