Internet Marketing Tips, Suggestions, & Ramblings

Not sure if your in-house pay per click department is giving you the ROI that you need as part of your search engine optimization? Well good news! Today I read that Google is replacing their Advertising Professionals exam with a new Adwords certification exam. This new program will “provides agencies with comprehensive, strategy-focused training and […]

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How to Avoid the Google Caffeine Jitters

By: | April 2, 2010 | View: 3715

Recently Google began testing Google Caffeine within selected datacenters. It will be the most significant update to its ranking algorithm in the last five years. Caffeine will be a new upgraded version of the Google search engine results. A study of the changes reveals that Google Caffeine will place a greater emphasis on fresh content, […]

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While there has been no official announcement from Google and their Authorized Reseller program website is still live, rumors have been swirling that Google is ending it’s Authorized Adwords Program. The program as it exists today includes around 30 PPC Management companies and was designed to allow these companies to provide pay per click management […]

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Is Google AdWords Losing it’s Edge?

By: | March 25, 2010 | View: 4267

Let’s forget about organic search engine optimization for a moment and talk about Pay Per Click marketing. When you think Pay Per Click management, your mind probably thinks of the sponsored links on a Google search page. Mine does. After all, Google has been my preferred search engine for years now and my first online […]

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Boom! As you probably know by now Google is about to get all jacked up on Caffeine! No, they haven’t been downing extra shots of mocha latte… well maybe they have, but that’s not what we’re talking about. The newest update to Google’s ranking algorithm has been dubbed “Caffeine” and it encompassed some the biggest […]

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Google Announces Sitelinks Expansion

By: | April 17, 2009 | View: 6019

If you are a frequent user of Google, you probably know what sitelinks are, if not by name, then by sight.   Sitelinks help searchers by allowing them to go directly to the most popular parts of a site such as the FAQ section, Contact, Locations, etc. From an SEO standpoint, sitelinks help reveal unknown […]

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