Internet Marketing Tips, Suggestions, & Ramblings

Building Links for Search Engine Optimization

Building links may be the toughest part of search engine optimization. People literally ask me about it all the time. And they have every right to do so, because let’s face it, it is not an easy part of search engine marketing.

Today, Matt Cutts released a new blog on effective techniques for link building in search engine optimization and I must say I really like his approach.  To me, building links is all about creating something of value online. Whether you are writing inspiring articles, information rich blogs or creating useful applications, links will come to you, but you have to offer the online world something worthwhile. And that is really what his post is all about.

In addition to touching on the basic search engine optimization principal that “content is king,” Cutts also describes the use of social media, email newsletters and RSS feeds in link building. This is something that we at Search Engine Optimization Inc. have been preaching for a long time. Each of these outlets is a delivery method that should be utilized to get your content exposure. The more exposure you can get, the larger potential you will have to build links with each new piece of content.

But that is enough talking by me. Please watch Matt’s video blog on link building in search engine optimization below. If you have any questions make sure to leave a comment.

About Garry Grant

Garry Grant is a veteran expert in search engine optimization and the digital marketing industry. With nearly 20 years of experience, Garry has successfully built a multi-service operation at SEO, Inc., developing proprietary technologies through complex strategic solutions. He has extensive experience in key initiatives and operational responsibilities grounded in information technology and performance management.

Garry’s expertise and esteemed reputation, coupled with SEO Inc.’s impressive client success record has earned him such accolades as Entrepreneur Magazine's 2005 Hot List for the Hottest Internet Property, Inc. 500 2007 Honorary award for Fastest Growing Private Company in America, an Inc. 500 top 50 Company in San Diego, and interviews with The New York Times, The Wall Street Journal, WIRED, Entrepreneur and The Huffington Post.

Garry Grant began his online career in 1993 creating strategic Web and e-business solutions for, The Rush Limbaugh Show, Premiere Radio Networks, Clear Channel Communications, EarthLink and Artisan Motion Pictures. Today, Garry and SEO Inc.’s highly skilled digital strategists develop proprietary technology and strategic digital marketing direction for Fortune 500 companies including, SC Johnson, McAfee,, Inc Magazine, IGN, Tacorri, LPL Financial, National Kidney Foundation, G4 TV, Fuel TV and Sony, just to name a few.