PeopleSearch Created by WhitePages.com

PeopleSearch Created by WhitePages.com and Local.com
San Diego, California - July 14, 2006 - A new PeopleSearch tool, developed to enhance Local.com's nationwide search capabilities, has been developed by Interchange Corporation's Local.com. The new tool adds the ability to look up 92 million residential listings in addition to more than 10 million local businesses.

John Jordan, Vice President of Business Development for WhitePages.com added, One of the fastest growing trends on the Internet is the increase in popularity of sites that help people find local information. We are excited to provide Local.com's nine million customers with a solution for their people search needs. Local.com users may also perform reverse phone number, address lookups, and area and ZIP code information. Local.com expects PeopleSearch to drive additional page views on its site, thereby generating incremental revenues from the various advertising units displayed alongside search results.

Peter Hutto, Vice President of Business Development and Sales at Interchange explained, We're continually adding high utility content to Local.com in order to deliver a far richer user experience for our nine million unique visitors each month. Adding PeopleSearch to our site is a great service benefit for our users because now they can find local businesses, products, services and people on one local search engine -- Local.com. Interchange's Keyword DNA technology is designed to enable consumers to do highly specific and detailed searches for local products and services.

WhitePages.com, Inc., a privately held company based in Seattle, Washington, provides online directory assistance services and is the largest provider of free online residential directory assistance in North America. The WhitePages.com site is ranked #38 among the top 1,000 most-visited sites on the Internet (comScore) and draws more than 20 million unique visitors a month. About Interchange Interchange owns and operates Local.com (www.local.com), a leading local-search engine.

Local.com was launched in August 2005, and has grown to more than 9 million visitors per month. Local.com is powered by the company's patent-pending Keyword DNA and local-web indexing technologies. The company recently launched Local.com in the UK.
 

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