Internet Marketing - Local SEO
Local SEO Services: The Art of Local SEO
Getting Found in Local Search
The process of getting your business listed in Google Places for the Google local business listings is different than many other sites. Our method at SEO Inc. combines manual submissions and verification along with the creation of a data feed (universal business listing) which we submit to hundreds of other online directories. It is critical that the business data from site to site remain consistent for your Google business listing to get ranked. To maintain this consistency, we go through the following process:
Your local SEO consultant will survey you about your business to capture NAP (name, address, phone), data, and other Business Data. We build your online profiles using this information and other assets such as images and video.
Then, we enhance the data for the listing with rich, relevant content by adding details about your products and services, complete with keywords that will aid people in finding your profile. If your company changes anything – location, telephone number, etc. – we update your profile, so it’s always current. The more detailed and accurate the listing, the more likely people will be drawn to it.
You control the accuracy of “Who” information such as:
- Business Name
- Telephone Number
- Fax Number
- Webpage URL
We add relevant “What” information:
- Hours of Operation
- Languages Spoken
- Payments Accepted
One of the most common mistakes that business owners make when trying to get listed on their own is not taking the time to understand how each search engine or directory wants the business data structured. Our local SEO experts will take the time structure all of your business data so that each of the submissions is accepted.