Google Webmaster Tools Users to Benefit from Better Backlink Data According to the Google Webmaster Central Blog, they are now providing better backlink data for site owners. Previously, by clicking the “download more sample links” button within Google’s Webmaster Tools, you would receive about 100,000 backlinks listed alphabetically. But because the link data skewed towards...Read More
Writing for the web is entirely different from any other type of writing. Most copywriters know the importance of including keywords in the content. However, not all copywriters are SEO experts – and they don’t necessarily have to be. The copy is only one piece of the optimization puzzle, but the more a copywriter knows...Read More
Google March 2024 Core Update: Google’s March 2024 Core Update, announced on March 5, 2024, is a significant change aimed at reducing low-quality, unoriginal content in search results by 40%. This update is expected to alter the search landscape significantly. As the update rolls out over the next month, it significantly changes various core systems,...Read More
Podcasts are now Discoverable on Google. Google Podcasts now makes it possible to search for episodes based on what you discussed in your show. Google Podcast has recently begun automatically transcribing dialog using its formatted data. This allows users to search for specific episodes even if they can’t remember the Podcast’s name. Transcripts are being...Read More
What is a Content Marketing Strategy A content marketing strategy isn’t to be confused with your content strategy or content plan. These terms are often used interchangeably when the three are separate and necessary assets for any marketing plan. Your content marketing strategy is why you’re creating content, the audience you’re helping, and how you’ll...Read More
As of December 14, 2017, the Federal Communications Commission (FCC) has officially reversed net neutrality. In a 3-2 vote, the commission approved a proposal to eliminate the FCC’s net neutrality rules from 2015. This means Internet service providers (ISPs) such as Spectrum, Time Warner, and Comcast can manage their networks more aggressively and create preferred...Read More
How to Remove a Google Link Penalty You’ve heard the horror stories. And if your website has received a Google penalty, it can be a nightmare. Google continuously develops more sophisticated algorithms to make the Internet more organized and relevant. You need to know what to do if the worst should happen—and nothing is worse than...Read More
How to rank higher in Google Map Packs? There are a few things that you can easily do to rank higher and generate more traffic to your site.1. Add accurate information to your Google Maps business listing.2. Be consistent with your business name, address, and phone number (NAP).3. Use a local phone number.4. Keep your...Read More
What is Structured Data And Schema Markup? Structured Data is a standardized format for providing information about a page and classifying the page content. It’s used by Google and other search engines to understand a webpage’s content and gather information for search indexes. Essentially, it’s a way to annotate your content so that search engines...Read More
Significance and Importance of Google Search Console Explained Google Search Console has established itself as a cornerstone in the world of web optimization, providing invaluable insights into how websites are perceived by the world’s most powerful search engine. The Page Experience report within this tool has gained prominence as Google has integrated user experience into...Read More
