Comments on: PPC Click Through Rates vs. ROI: What’s Really Important?

Comments on: PPC Click Through Rates vs. ROI: What’s Really Important? http://www.seoinc.com/seo-blog/ppc-click-through-rates-vs-roi-whats-really-important/ Everything Search Engine Marketing Tue, 31 Jan 2012 19:29:48 +0000 hourly 1 http://wordpress.org/?v=3.2 By: Jamie M http://www.seoinc.com/seo-blog/ppc-click-through-rates-vs-roi-whats-really-important/comment-page-1/#comment-5310 Jamie M Mon, 16 Aug 2010 16:45:52 +0000 http://www.seoinc.com/seo-blog/ppc-click-through-rates-vs-roi-whats-really-important/#comment-5310 ROI is always the way forward, I look at the ROI on a keyword basis, helps me remove any keywords that are costing me. I end up with a profitable campaign to build on ROI is always the way forward, I look at the ROI on a keyword basis, helps me remove any keywords that are costing me.

I end up with a profitable campaign to build on

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