Sep 09

Employee Spotlight: Matthew


Matthew Merrell, a 19-year-old IT Assistant here at SEO Inc., is perseverant, intelligent, and extremely skilled with technology.  However, Matthew did not walk into his success without having to overcome numerous obstacles that would cause most people to give up on their dreams and aspirations in life.  Matthew was born and raised in San Marcos, California, and attended a local high school not too far down the road from SEO Inc. called San Marcos High School.  Matthew also enjoys writing, gaming, reading, and most importantly, he loves helping others.

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Sep 06

Problems with Machine Learning

I often use the [define:] search operator to find the meaning and spelling of words. With the Chrome Web browser it is especially convenient: all that you have to do is type a search query into the address bar. This has been useful and it has empowered me to expand my vocabulary.

Up until recently, these search results were citing a variety of different sources. The medical and legal definitions that sometimes crowded the search results were seldom useful to me; but when I needed to understand the less common uses of words, this diversity was almost always helpful. Continue Reading

Aug 09

Google’s New Manual Spam Actions Viewer

Google has launched a new feature in Webmaster Tools to streamline the reconsideration process. It will now remove all doubt from webmasters’ minds about whether or not the rankings are suffering because of manual action.

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Aug 08

Employee Spotlight: Trevor


Trevor Morrissey, SEO Inc.’s very own PPC guru, did not just walk into his job as a PPC Marketing Specialist; a very specific path of education, experiences, and challenges brought him to where he is today. Trevor was born and raised in the San Francisco Bay Area but moved to San Diego for college and his career. He enjoys a very active lifestyle; some of his favorite sports include soccer and volleyball. He also loves snowboarding and skateboarding, but he makes sure to balance things out with a healthy dosage of Harry Potter. Continue Reading

Jul 30

Is Google Playing Favorites? How Social Media May Be More Important Than Ever

Google has made a new move in the search game by securing a patent to allow the search engine to filter social search results. What does this mean for search and SEO? Keep reading and find out.

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Jul 26

Another One Bites the Dust: Optimized Anchor Text

In a recent update from Google, optimized anchor text has been pegged as another no-no to SEOs. The Webmaster guidelines have been updated to include even more types of links that violate guidelines, such as low quality links, or those added specifically to manipulate PageRank. Keep reading for more information.

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