Internet Marketing Tips, Suggestions, & Ramblings

SEO and PPC Services for the Holiday Season: On Getting Started Now Before It’s Too Late

ATTN: All e-commerce and online business shop owners! Who wants to make more money this holiday shopping season off of their website? Who wants to be an industry leader and rank higher on major search engines for their money keywords? Who wants to strategically and effectively beat out their competition and be the go-to for customers’ online […]

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5-Step SEO Services: Polishing Your Rough Blog Ideas into Shiny Content

Writing a blog is a lot like mining for gold: Your hope is that you’ll dig deep into the hearts of your readers and strike it rich. But before you can shout “Eureka!” – exulting in your newfound customers – you’ll need to separate the gold from the grit. You have to make sure your […]

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[Infographic] Keyword Research: The Basics

If you look it up, a “keyword” is quite literally a word that is a key. (Talk about the literal meaning of compound words. Thanks, grade school teachers.) Now, if you take this definition of “keyword” and apply it to your SEO strategy, you will understand 100% why keywords are of the utmost importance to […]

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What is Search Engine Optimization? A refresher.

What is Search Engine Optimization (SEO)? With the changing algorithms, updates to the online environment from major search engines, and the evolution of how the World Wide Web is functioning, it’s never a bad idea to get in a little refresher. Search Engine Optimization, or SEO, practices may have changed to adapt to Google switching […]

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Social Media Management: Are Social Calendars Pointless?

If you’re running the blog and managing the social media for your company, you will no doubt hear people tell you how important it is to have an editorial calendar ready. And for the most part, those people are correct. Having an editorial calendar to drive your blog direction is a huge bonus. Not only […]

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[Infographic] Eye Movement Tracking: A Vital Lesson in Optimizing Content for Site Visitors

So you’ve built a badass website. And you’ve prepped your landing page for all those sweet, sweet visitors who will really get your business rocking. You’ve filled your pages with great keywords, so your site is sure to show high in the rankings. But you’ve checked the numbers, and your bounce rate is crazy. Like, […]

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