Aug 07

Google Structured Data Tab in Webmaster Tools

Google has just added a new structured data tab to Webmaster Tools. This tab detects structured data on your website and tells you how Google evaluates it.

As we can see this new tab falls under the content keywords tab.

For those of you who don’t know, structured data is element in your code that can results in Google displaying rich snippits in their index. You can read about rich snippits and watch videos on the subject here. Continue Reading

Jul 30

Download Latest Links Tool Shows up in Google Webmaster Tools

Google has just added a new feature to webmaster tools that allows you to download the latest links and sort them by date. In the midst of a backlink notification nightmare for some webmasters this new tool is a gift for many search engine optimization experts.

Why Would you use this Tool?

Say you recently got an unnatural link notification in Google in Webmaster Tools. The new Download Latest Links tool will allow you to grab the more recent links pointed at your site and easily sort them. You can then review the links and decide which ones are causing the notifications to be sent. The next step is the hardest, in which, you need to ask the webmaster to remove the link pointing at your site. On a personal note, I think it is ridiculous that Google is actually asking webmaster to reach-out and remove links from other websites. But hey, it is what it is. Continue Reading

Jul 27

Should you Have a Dedicated IP Address to Improve Google SEO?

For years there has been a conversation around the benefits of having a dedicated IP address to improve search engine optimization potential. This blog will seek to answer the question, “Should you have a dedicated IP address to improve Google search engine optimization?” Deep breath everyone, this is a contentious topic for many.

Why Having a Dedicate IP is Safer

When you have many websites on one IP address, you run a risk. Why? Well, if that IP address is seen as being spamming by Google it is not only one website that suffers, but all of the sites that live on that IP have the potential to be put in jeopardy to some extent. Continue Reading

Jul 10

How to Create Google Product Listing Ads

Google product listings ads are the new thing, especially now that Google product listings will no longer be free.

There are two ways to build a Google product listing campaign; you can do it either through Merchant Center or through AdWords.

Watch a Video on How to Create Google Product Listing Ads

Continue Reading

Jul 10

New Industry Search Data Generates Buzz in SEO World

Data, data, data! Got to know your numbers to understand where things have been and where they are heading in the search engine optimization world. This blog looks to deliver just that.

Search Engine Market Share

In a recent report by Experian the following was reported:

“Google accounted for 65.02 percent of all U.S. searches conducted in the four weeks ending June 2, 2012. The combined Bing-powered search comprised 28.12 percent of searches for the month, with Yahoo! Search and Bing receiving 14.95 percent and 13.17 percent, respectively.” Continue Reading

Jul 03

Google Now: Predictive Information to Change your Life

Google Now is an interesting new concept just released by Google. According to Google, “Google Now gets you just the right information at just the right time.” It appears to do just this. The app basically anticipates what you are about to do and then provides you information so that you can accomplish your next task more effectively.

Google states that it, “Tells you today’s weather before you start your day, how much traffic to expect before you leave for work, when the next train will arrive as you’re standing on the platform, or your favorite team’s score while they’re playing. And the best part? All of this happens automatically.”

Google Now displays what they call “cards” via your mobile device. These cards will show up throughout the day right when you need the information.

Watch a Video on Google Now


Overall, Google Now is a cool new concept. Along with Google’s new Voice Assistant, which many people are calling Jelly Bean, Google has made some interesting and exciting new moves to rival Siri.

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