Internet Marketing Tips, Suggestions, & Ramblings

Why should you be using Facebook Insights for your website? Yes your actual website, just like Google analytics, but for Facebook. You actually add this in the code. The question is simple to answer. There are more than 750 million active users on Facebook, with over 50% of them logging on each day. People spend […]

Read More

On-page search engine optimization ranking factors can get a little confusing, I mean, there are a lot of things to consider. I usually like to take an approach of back to front, top to bottom. So basically, we optimize the URL(s) and code, content and then internal linking. Of course there are always technical specifics […]

Read More

Today we are going to discuss a topic that sounds fairly technical, but when fully flushed out it is actually semi-easy to understand. That topic is charset=UTF-8 vs. ISO-8859-1 and search engine optimization. What is the Document Character Set? According to w3.org, “To promote interoperability, SGML requires that each application (including HTML) specify its document […]

Read More

Sometimes search engine optimization gets tricky. Which is why I guess people hire a company like SEO Inc. Recently, SEO Inc. was asked: are outbound links followed on pages using rel=”canonical”? The main distinction here is that we are trying to address whether outbound links are followed on both pages or just the specified page. […]

Read More

At SEO Inc. we like to look at the big picture. Why focus on one big keyword that converts poorly when you can go after thousands (or millions) of longtail keywords that convert like crazy? Along those same lines, why build links for SEO one at time when you can develop a white hat creative link building […]

Read More

According to today’s ComScore report Bing hit it’s all-time high for search market share in June.  Google and Yahoo held steady, meaning that the gains did not come by taking market share from Google. Ask and AOL fell to new lows which may be one place where Bing is taking any new market share. Overall […]

Read More