Google+ Launches What’s Hot and New Search Features

• By: John E Lincoln
• Categories: Google, Social Media Marketing
• Comments: 0

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Google+ is growing quickly. Branded pages were just released a week ago and now 61% of major brands have already secured their page. Compare this to 91% of major brands with pages secured on Facebook and the numbers start to look very close, especially since Google+ has had such a shorter existence than Facebook. With all of these users and brands flocking to Google+ Google feels that promise is on the horizon. They are investing heavily in new features which is what we are going to talk about today.

Trending Topics – What’s Hot

Like Twitter, Google+ is now listing trending topics know as What’s Hot. They rolled this feature out last night without much of a commotion. While that is the case the feature is listed clearly in the sidebar.

Google Announces 10 New Algorithm Changes!

• By: John E Lincoln
• Categories: Google, Search Engine Optimization
• Comments: 0

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Google has just announced 10 new changes to their algorithm and corresponding search results. In this post we will review these changes from a search engine optimization perspective.

Cross-language information retrieval updates
In certain cases there is a limited amount of information listed on the internet for specific languages. When this is the case, Google will now translate relevant English web pages and display the translated titles just under the English titles in the search results. When you click on the translated title it will take you to page translated from English into that language. This feature may result in more traffic coming to English search results.

Google+ Pages for Business: Download FREE Whitepaper

• By: John E Lincoln
• Categories: Google, Social Media Marketing
• Comments: 0

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Google+ has just released pages that can be used for a local business or place, product or brand, company, institution or organization.

Fill out Short Form Below and Click Submit to Download your Free Google+ Pages White Paper

You’ll learn:

1. Important Background info on Google+
2. Quick Steps to Setting up a Google+ Page
3. Vital Things to Keep in Mind When Setting up a Page
4. Important Terms and Functionality
5. What are Circles: Explanation and Video
6. What are Hangouts: Explanation and Video
7. What are Instant Uploads: Explanation and Video
8. What are Sparks: Explanation and Video
9. What is Messenger: Explanation and Video
10. How to Promote your Google+ Page

Only available for a limited time! Fill out the form and submit to click get the Whitepaper now.

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Google+ Branded Business Pages and Direct Connect go LIVE!

• By: John E Lincoln
• Categories: Google, Social Media Marketing
• Comments: 0

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We have been waiting for Google+ Pages for brands and businesses for a long time. Well, we are happy to say that they are finally here for your social media marketing enjoyment. The new pages are heavily incorporated with Google search and even have their own new feature called Direct Connect.

“People search on Google billions of times a day, and very often, they’re looking for businesses and brands. Today’s launch of Google+ Pages can help people transform their queries into meaningful connections, so we’re rolling out two ways to add pages to circles from Google search. The first is by including Google+ pages in search results, and the second is a new feature called Direct Connect.”

Watch a Video on the New Google+ Pages

Google’s New Fresher Update to Impact 35% of Searches

• By: John E Lincoln
• Categories: Google, Search Engine Optimization
• Comments: 0

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You may have noticed that information in the Google search index can seem stale in regards to the content you are searching for. For example, say you search for San Diego Aztecs Football. In this case, you may be looking for recent information, not a webpage from 10 years ago that talks about one of the glory days. Google has noticed this lack of freshness in their algorithm results. In accordance, they are bringing more recent content to the index. This is going to have a BIG impact on search traffic for certain queries, which in turn means that some businesses are going to suffer.

“Building upon the momentum from Caffeine, today we’re making a significant improvement to our ranking algorithm that impacts roughly 35 percent of searches and better determines when to give you more up-to-date relevant results for these varying degrees of freshness.”

Google Now Indexing Facebook Comments & Other Third Party Comments

• By: John E Lincoln
• Categories: Google
• Comments: 0

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Facebook comments, and other comments regardless of the platform they are left with, are the result of real people listing their true feelings, so why shouldn’t they rank in Google search space. Well, apparently Google had the same feeling because we are now seeing Facebook comments and comments left using other third party commenting systems on a website ranking in Google.