Archive for September, 2008
Categories: Optimization Management, Organic SEO
2008 Sep 29th
There are many, many ways of improving a websites search engine rankings. When approaching a subject like SEO, that is fairly complicated somewhat and confusing, it is best to start out with what not to do & work from there.
#5. Hidden Text & Keyword Stuffing
The rational:
We can show the search engines a bunch of keywordy content and camouflage or hide it so that our users won’t have to be bothered with it!
How they will catch you:
Someone will tell on you. At this point there are just too many ways to hide text from users for the search engines to be able to detect it, so they rely on your competition to snitch on you, and snitch they will.
Posted by steve |
Categories: Organic SEO, SEO Content
2008 Sep 23rd
Following the Bizarro theme that kicked off in August, I was thinking to myself – “Self, what’s more bizarre than not wanting to RANK?” Here are 5 sure-fire ways to not rank in Google, Yahoo!, MSN, and the thousands of other search engines:
1. Robots.txt
The robots.txt file is the first file that a spider looks for when crawling a site. This file provides the robots with a specific set of instructions to follow. If you don’t want to rank, this is the fastest and most effective way to block a whole site (or just a directory) from the search engines.
Read more of -
Bizarro SEO: 5 Sure-Fire Ways to Not Rank in the Search Engines
.
Read the full post (1263 words + 3 images, estimated 5:03 mins reading time)
Posted by janet |
Categories: Social Marketing
2008 Sep 9th
To find the answer, I’m going to start this post off with a survey.
Does your company have a Word-of-Mouth marketing campaign that spreads your company’s marketing messages through online viral marketing channels like Digg, Reddit, and StumbleUpon which can drive hundreds and thousands of user traffic to your site everyday?
Did you know that 61% of adult and 77% of social networking users tell their friends and relatives about products they find on popular networking websites like MySpace, Facebook, and LinkedIn (Forrester)? And that people are five times more likely to buy items recommended by friends and relatives (eMarketer)? Have you developed a strong brand presence on these sites to get these people talking about you?
Posted by dwight |