Websites get hacked all the time. It is really unfortunate. Luckily at SEO Inc. our Director of IT is a whiz kid so he fixes things up fast. But did you know that Google offers free tools that can help you deal with these situations so that they do not compromised your search engine optimization? In this video Matt Cutts from Google discusses malware detection at Google, including what to do if Google says your site has been infected with malware.
Google has finally done it. They have gone and made their search results even more social with new functionality they are coining as, “Search Plus your World.” Notable industry experts are going on record as saying it is the most radical transformation we have ever seen in Google search results. I am sure many search engine optimization professionals out there are shaking in their boots. And for good reason really, SEO is turning more into an aspect of social media marketing everyday. Really, with this change Google SEO has become more social media marketing, when logged in and using the personal results feature, than SEO!
Watch a Video on Google Search Plus your World
Watch a quick video on Google Search Plus your World so you can get a general idea of the update. Next we will go through the features one by one.
So let’s take a look at these new Google features and then determine how to use them towards our advantage.
What is Google Search Plus Your World?
The concept behind Google Search Plus you World is fairly straightforward. Now, when you are logged into Google and do a search you will not only be presented with normal search results but also content that has been privately shared by people in your network. Google will be giving users who are logged in and do a search the option to toggle between personal results and normal results by clicking a simple button in the upper right hand corner of the Google search page. Furthermore, now when you do a search it will show the number of personal results and the number of other (normal results). If you like, you can only view personal results, which would only include things you or someone in your network have shared on a Google property such as Google+ or Picasa.
According to Google, these are the main changes taking place.
What are rich snippits? Rich snippits are a new form of mark up that allow you to better dictate the information Google displays regarding your webpage. Right now, rich snippts are all the rage. Why? Well they are helping savvy Internet marketers display better data in search results. This allows them to increase CTRs and get more business to their website. There are variety of types of rich snippits. In this post, we will list a series of videos on rich snippits from Google. But first, let’s take a look at what rich snippits are.
At SEO Inc. we work very hard on search engine optimization, social media marketing, PPC, website development, etc. But many people forget about our content services, which we take great pride in. But why is content so important?
Sure you have heard it before, content is king but have you ever considered why people actually say that? It’s because one really good piece of content can make your website. It can put your website on the map! It can be the difference between 20 leads a month or 0 leads a month.
If you don’t know what Google+ Direct Connect is please take a second to read about it. Now that you have done that, we would like to introduce yet another thing to consider regarding social media marketing, and really Internet marketing in general, that being getting your Google+ Business Page featured in Google+ Direct Connect.
How to Get Listed in Google+ Direct Connect
The Google+ Direct Connect search engine presents a whole new form of SEO. Luckily, the rules of this optimization endeavor are a little simpler that that of a full scale, normal search engine optimization project (at least they seem that way at this point). Google+ Direct Connect optimization is based on similar characteristics to internal Facebook search engine optimization. Let us explain.
Today, Google announced a new way to navigate Google, the new Google bar. The new Google bar is easy to use, big and bubbly. It’s everything you would want in a easy, modern day navigation. What’s more, it has integration with Google +. This has just been released, so we do not know if it will have implications on search engine optimization or social media marketing yet. However, we will be testing and watching closely.
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