New Product called SEMMETRIX to Track your rankings on the Major Search Properties.
The most user friendly SEO tool in the industry, SEMMetrix is an easy to use, web based SEO rankings tracker from SEO Inc. that allows companies to view ranking reports and track key search engine ranking criteria at any time, day or night, with no software required.
SEMMetrix lets you track link popularity, keyword exposure, back links, search engine saturation and more, AND incorporate data on your competitors. Pick up to three of your main competitors and see how they are performing in comparison to your SEO campaign, and on the major search engines and directories.
There are many, many ways of improving a websites search engine rankings. When approaching a subject like SEO, that is fairly complicated somewhat and confusing, it is best to start out with what not to do & work from there.
#5. Hidden Text & Keyword Stuffing
The rational:
We can show the search engines a bunch of keywordy content and camouflage or hide it so that our users won’t have to be bothered with it!
How they will catch you:
Someone will tell on you. At this point there are just too many ways to hide text from users for the search engines to be able to detect it, so they rely on your competition to snitch on you, and snitch they will.
Bringing a new client on board has always been an interesting event. Each client comes in with initial Marketing Strategy and an outlined set of objectives, you mostly know what you’re going to get. What you usually don’t know are the client’s expectations for the Campaign. Implementing a solid SEO Marketing Campaign with all its non guarantee’s can be a lot easier than managing the clients expectations. This can be difficult for a variety of reasons. Client’s knowledge of SEO may be built from scouring website after website grabbing tidbits of optimization advice or maybe they go some advice from a friend over coffee. This is the greatest struggle as a SEO project manager.
There is more to managing expectations letting the client know that Optimization is not instantaneous. Regardless of the time taken during the proposal phase to inform the client of the amount of work that goes into an Optimization Campaign, some clients still think that it is all about keywords. Suggesting anything outside of meta changes can stop an organic optimization in its tracks.
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