Aug 16

Why you Need Conversion Optimization for your Blog

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Blogging has taken off like wildfire in the digital space. There is hardly a website that exists online without a blog, and if they don’t have one it is only a matter of time before they realize what they are missing out on. Blogging brings traffic, supports SEO and social media and let’s users who land on your site know that you are alive, and an actual business is behind that code, content and design.

But as blogging has progressed, there has been a common complaint. That being, “I am getting all this traffic to my blog, but no one is buying my product!” As someone who is very ROI and conversion focused I must say that I hear this complaint loud and clear. We will make one quick point and then talk a little about blog/social media conversion optimization. Don’t forget that blogging improves your rankings for larger keywords if it is done correctly and it pulls in referral site traffic, so you do convert and see ROI that way. OK, now that we have gotten that out of the way lets discuss what I believe is an initiative of the future for online business, blog conversion optimization. Continue Reading

Aug 08

How to Post a Blog to WordPress

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Posting a blog to WordPress is very simple, but it can be difficult for those people using the interface for the first time. In this video, we show you how to post a blog to WordPress. The video begins will a basic introduction to the WordPress interface. Following this, we show you how to organize your dashboard, add a title and modify the URL. We also show you how to specifically format text in your WordPress post, add hyperlinks, images, video and assign posts to certain categories. We also touch on tags and adding meta data to a WordPress blog.

WordPress has quickly become the largest blogging platform on the Internet. Each day more and more corporations are creating corporate blogs to assist their SEO and social media marketing efforts. Watch this video to learn the first step to become a successfu WordPress blogger.

How to Post a Blog to WordPress

Aug 02

How Blogging Increases your Traffic for Search Engine Optimization

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If you are new to internet marketing you may feel a bit overwhelmed with the all the terminology – blogs, PPC, SEO, social media, tag clouds, meta tags, opengraph tags, robots.txt – you get the picture. When you come into this world for the first time it can be hard to know who to trust, or what to believe. So in this post we want to make one thing crystal clear, that being, blogging helps search engine optimization and drives traffic, you just need to know what you are doing. Allow us to explain…

Blogs Add New SEO Pages

If you set up your blog correctly, then each time you do a new post you are adding a new page to your website. Each post can be optimized for longtail, unique terms in your industry. This allows you to create new pages and new ranking possibilities. Furthermore, when you become a publisher of sorts, other bloggers around the web will notice your site and link back to you, raising the amount of inbound links to your site. Continue Reading

Mar 16

Google Updates Blogger!

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Google has updated the Blogger blogging platform, and the new interface is really sleek and simple. It is high time that Google updated Blogger. Hopefully, this update will not only take a look at the interface, but will also take a look at the SEO capabilities and plugins offered. All in all, the new backend interface looks a lot like WordPress. Don’t you think? Let’s hear your thoughts below!

Watch the Google Blogger update video below!

Dec 15

How to Create an Email Subscription for your Blog Using Feedburner

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Google’s Feedburner has become quite the success story in the realm of RSS feeds. Feedburner allows the blogger to customize subscription e-mails by altering the text and link color, font size, and the ability to insert the company logo. The best part, Feedburner provides you with a piece of code that you can add to the sidebar of your WordPress blog. This code will allow people to enter an email address and subscribe to your blogs updates, allowing new blog updates to be sent straight to their inbox. This is a straightforward way to add a marketing touch to your e-mails and completly automate the email delivery process from your blog.Feedburner

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Nov 30

LinkedIn Introduces new Share Button

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We have all been waiting for this. Ladies and gents, LinkedIn has finally introduced their own share button. And it’s about time. Give the share button a try:

The button closely resembles the share buttons created by Twitter and Facebook early this year. You can get your own LinkedIn share button here.linkedin share button

This new share button is long overdue. Sharing content on LinkedIn is perhaps one of the best ways to get traffic to your website. What is great about LinkedIn traffic is that the demographic is often more refined. You know that your colleges will be seeing the content you worked so hard on and you can also post to specialty groups.

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