Image Optimization, The Classic Backseat Driver
Categories: SEO and Accessibility
2008 Feb 5th
Search Engine Optimization regrettably often takes a back seat to a company’s offline marketing efforts. Print, radio and TV advertising are often the frontrunners when companies decide where to spend their marketing budgets for the upcoming fiscal year. Year after year companies seem more comfortable with the familiar processes and terms of the traditional marketing outlets. GRP, ROI, ROAS and other exciting abbreviations the marketers and executives can come up with, are always the deciding factor to where money is allocated.
Posted by Norman | Discussion: 1 Comment »
