Categories: Optimization Management, Organic SEO
Just a Quick Update, Google Page Rank and Back links started updated a few days ago and the results should now be starting to show… Good Luck!
Posted by ceo | Discussion: No Comments »
Categories: Optimization Management
Posted by steve | Discussion: 1 Comment »
Categories: SEO and Accessibility
I recently attended the Josephine L. Taylor Leadership Institute conference, put on by the American Foundation for the Blind, in San Francisco. At the opening session a panel of speakers lead by Jim Fruchterman (whose company originally developed the technology behind Freedom Scientifics’ Jaws screen reader) discussed the next generation of technology, and what that means for the vision loss field. The panel featured representatives from AT&T, Microsoft, Yahoo!, and IBM discussing where technology will be taking us in the coming years and how (or if) access for users who are blind is even being considered in the process.
Posted by steve | Discussion: 1 Comment »
Categories: Paid Search, SEM
This interview was done on location in our SEO Inc Booth at Ad Tech. The interview is with our Director Of Paid Search Bryan Larkin. Come by the SEO Inc booth and meet the SEO Inc Team!
Posted by ceo | Discussion: No Comments »
Categories: SEO and Accessibility
I recently attended the California State University Northridge (CSUN) conference on technology for persons with disabilities, at the airport Marriott in Los Angeles. I did not register, so I didn’t get to sit in on any of the sessions, but I had a great time in the exhibitor’s hall checking out all of the latest and greatest technology designed to help people with disabilities, as well as schmoozing with all the wonderful people behind the products. Although my main interest was in the area of web accessibility, I was overall very impressed with all of the technology being offered, from a phone that would read whatever text you took a picture of, to a range of overhead projector looking devices that scan what you place on them and read it back to you like this one (made by Larity):
Posted by steve | Discussion: No Comments »
Categories: Organic SEO, SEO and Accessibility
Making sure a website has search engine friendly navigation is a top priority for savvy optimizers. Developers usually consider three things when creating a drop down navigation menu: Does it look good? Does it work correctly? And is it SEO friendly? Well, here is a fourth thing to consider before deciding to implement a particular menu solution: Is it accessible to the visually impaired?
Posted by steve | Discussion: 2 Comments »
Categories: Paid Search, SEM
With comScore’s recent report indicating traffic from Google paid search ads showing no growth over this time last year, advertisers and Wall Street alike are left staring blankly at each other wondering if this is the first sign towards an actual decline from the once infallible search juggernaut. Taking the impact to Google as a viable and attractive investment off the table and approaching strictly from an advertiser’s point of view, let’s examine to get to the heart of the matter.
Posted by Bryan | Discussion: 1 Comment »
Categories: Optimization Management
Bringing a new client on board has always been an interesting event. Each client comes in with initial Marketing Strategy and an outlined set of objectives, you mostly know what you’re going to get. What you usually don’t know are the client’s expectations for the Campaign. Implementing a solid SEO Marketing Campaign with all its non guarantee’s can be a lot easier than managing the clients expectations. This can be difficult for a variety of reasons. Client’s knowledge of SEO may be built from scouring website after website grabbing tidbits of optimization advice or maybe they go some advice from a friend over coffee. This is the greatest struggle as a SEO project manager.
There is more to managing expectations letting the client know that Optimization is not instantaneous. Regardless of the time taken during the proposal phase to inform the client of the amount of work that goes into an Optimization Campaign, some clients still think that it is all about keywords. Suggesting anything outside of meta changes can stop an organic optimization in its tracks.
Posted by Keith | Discussion: No Comments »
Categories: SEO and Accessibility
A high quality, SEO friendly Content Management System (CMS) can significantly benefit your company by saving precious time and resources, increasing production, and reducing down time. More importantly, a good, SEO friendly CMS can bring your site valuable exposure from search engines if it is built according to their standards.
So how can you ensure the CMS solution you choose will turn into a healthy investment for your company?
Posted by sam | Discussion: 1 Comment »
Categories: SEO and Accessibility
Search Engine Optimization regrettably often takes a back seat to a company’s offline marketing efforts. Print, radio and TV advertising are often the frontrunners when companies decide where to spend their marketing budgets for the upcoming fiscal year. Year after year companies seem more comfortable with the familiar processes and terms of the traditional marketing outlets. GRP, ROI, ROAS and other exciting abbreviations the marketers and executives can come up with, are always the deciding factor to where money is allocated.
Posted by Norman | Discussion: No Comments »
Garry Grant President & CEO
Brad Lipschultz COO
Bryan Larkin Director of Paid Search Marketing
Keith Nichols Director of Project Management 
Norman Brauns Senior SEO Analyst 
Sam Bello Director of SEO Engineering
Steve Tchorzewski Senior SEO Engineer