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SEO Inc Optimized Press Releases
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From Visualizing Your Audience to the Distribution and Tracking of Your Online Press Releases.
Each month, more than 27 million people in the U.S. tap into online outlets such as Google News, Yahoo! News and MSN News to find up-to-the-minute information about a wide range of topics that interest them. According to Neilsen/NetRatings, the unique audiences of Yahoo! News and Google News now rival the online audiences of other current events global news destinations such as CNN and the BBC. In order to maintain a strong presence in all the avenues your potential prospects frequent, it is vital to have well-written, optimized press releases to increase your exposure and improve the visibility of your brand and company website. By optimizing your online press releases, you’re not only reaching prospects, you’re placing your business in front of the 98% of journalists who go online daily, using the news search engines to discover new stories and companies to cover.
Search Engine Promotion - Strategic Balance is Key
In order to ensure your optimized press releases are effective, our PR team and copywriters work together to visualize your audience when considering content for your website. We do not write for a demographic, we write for your readers! We thoughtfully choose keywords that target your audience while effectively writing search engine-friendly content that achieves a strategic balance between keyword density and positioning, length of the copy, and relevant, original text.
Using a variety of channels, SEO, Inc distributes your optimized press releases to reach your target audience. While search engine friendly content is vital when writing an online press release, it is but one variable for making your search engine promotion successful:
- On average, SEO Inc.’s press releases generate 70k views per release
- Your press release is distributed via opt-in email to our partners database of more than 100,000 media outlets, industry analysts, freelance journalists and newsrooms.
- Yahoo News, Google News and other news search engines pick up your press release.
- We also use paid inclusion to get it into major web portals such as Yahoo!, AltaVista, AlltheWeb and more.
- Your press release is distributed through our partners syndicated network news feeds.
We continue to track the results of your press release days following its release to make certain your company and your website are getting the best exposure. Statistics of the coverage and syndication of your press release are compiled by analyzing the following:
READS: How many times your website is accessed from our website and distribution points where we have the ability to measure a click through.
ESTIMATED PICKUP: Estimates the number of times your press release was picked up by a media outlet.
PRINTS: The number of times someone has printed your release.
FORWARDS: The number of times your release has been forwarded to a third party.
PDF DOWNLOADS: The number of times your release was downloaded as a PDF doc.
Our search engine promotion system provides you with high keyword ranking in Google News, Yahoo! News and MSN News. Your online press releases will increase the number of visitors to your site as well as increase the number of prospects willing to give you their email address, fill out an online form, or more importantly, purchase something on your site.
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Search Engine Optimization Inc - 2720 Loker Ave W, Suite G - Carlsbad, CA 92010
Phone: 1-877-736-0006 • Phone: 1-760-929-0039 • Fax: 1-760-929-8002
North County San Diego
SEO Inc. didn't promise us unrealistic numbers and unbelievable expectations, but they sure delivered it! 
