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  • Vertical Search Engine Debuts in Spain


  • 07/13/2007 -
    Vertical Search Engine Debuts in Spain
    Vienna, Virginia - July 13, 2007 - SearchMedica has co-developed a new solution, with vertical search services firm, Convera Corporation, which was unveiled recently at the SMEG conference in Salamanca, Spain.

    The availability of the new search engine was premiered at the gathering of Spanish general practitioners, for access to authoritative medical content on the Web, including professional journals and clinical resources. The site also enables medical professionals to search CMPMedica's proprietary Vademecum - www.vademecum.es - database of information on thousands of pharmaceuticals. Search results are organized by distinct medical categories, which were developed by working closely with doctors, editors and subject matter experts.

    Patrick Condo, President and Chief Executive Officer of Convera explained, ''CMPMedica has seized the opportunity publishers have to serve the online information needs of their professional communities through targeted search services. SearchMedica Spain marks the fourth national market for CMPMedica's increasingly popular search engine. Vertical search offered by publishers is a model that is working - satisfying professionals and delivering a highly refined audience to advertisers.''

    Phil Callow, global Managing Director of SearchMedica offered, ''Medical professionals are turning to the Web for authoritative medical content, and they need a direct and precise path to relevant information. In our extensive consultations with the doctors, specialists and other healthcare professionals we serve, it is clear that general search engines are not built for their individual needs. That's why CMPMedica has teamed with Convera to develop SearchMedica, a search engine that serves distinct medical professions and is guided by editorial and subject experts. Today we are happy to expand SearchMedica to Spain.''

    CMPMedica and Convera have teamed to deliver medical search solutions for general practitioners in the UK, U.S., France and Spain as well as psychiatrists and oncologists in the U.S. About Convera(R) Convera is a leading provider of vertical search services for publishers. Based on a semantic index of the web, Convera endeavors to enable publishers to generate additional revenue by creating customized search applications for specialist audiences under their own brand. Many of the world's largest publishers rely on Convera vertical search services to accelerate their e-publishing strategies, meet growing monetization goals and build loyal online professional communities.

    Convera is headquartered in Vienna, Va. with major offices in Carlsbad, Ca. and Bracknell, UK. Convera is listed on NASDAQ under the ticker symbol CNVR. About CMPMedica CMPMedica, a division of United Business Media plc, provides healthcare information and education to primary care physicians, specialists, pharmacists and patients around the world. Providing journals, magazines, directories, drug databases, other electronic databases, Web sites, face-to-face meetings and other valuable resources, CMPMedica also delivers comprehensive communication solutions for the pharmaceutical and related industries. Employing more than 1,400 people with offices in 29 countries, CMPMedica is headquartered in London. In the U.S., CMPMedica provides comprehensive continuing medical education for medical professionals across a wide range of specialties; SearchMedica.com, a unique medical search engine built by doctors for doctors that indexes medicine's most credible sources to provide fast and clinically relevant results; and three publishing divisions -- the Cliggott Group, the Newsmagazines Group and the Oncology Group, which collectively publish fourteen of the best read U.S. clinical publications.



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