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  • SES, SEW, Hires New Exec for Content Management


  • 07/13/2007 -
    SES, SEW, Hires New Exec for Content Management

    London, United Kingdom - July 13, 2007 - Incisive Media's Search Engine Watch and Search Engine Strategies, have hired a new Vice President of Global Content for the two companies. Kevin Ryan, formerly Vice President of Interactive Media for the Interpublic Group agency, Wahlstrom Interactive and CEO of Kinetic Results, a 2006 Advertising Age Top 20 search engine marketing firm, has been hired.

    Search Engine Strategies is a search industry global conference series, with annual events in New York, London, Milan, China, Toronto, San Jose and Chicago. Search Engine Watch, now in its 10th year, is Incisive's flagship site for search engine marketing news and information.

    Mr. Ryan recently founded a strategic consulting firm, Motivity Marketing, and has written over 200 articles on search and interactive marketing as search editor for iMedia Communications, a trade publisher and event producer serving the interactive media and marketing industries. His former client roster includes notable brands such as Rolex Watch, USA, State Farm Insurance, Farmers Insurance, Minolta Corporation, Samsung Electronics America, Toyota Motor Sales, USA, Panasonic Services, and the Hilton Hotels brands. Additionally, Mr. Ryan has volunteered his time with the Interactive Advertising Bureau (IAB), Search Engine Marketing Professional Organization (SEMPO) and several regional non-profit organizations. He also served several years on the ad:tech advisory board.

    Rebecca Lieb, Editor-in-Chief of Incisive Media's ClickZ Network, which includes Search Engine Watch remarked, ''Kevin Ryan has been a trusted friend as well as a respected colleague for as long as I've worked in the industry. He not only possesses a tremendous depth of knowledge about all aspects of search marketing, but also brings with him keen insights and an insider's level of analysis. Both Search Engine Watch and Search Engine Strategies stand to greatly benefit from his contributions.''

    Mr. Ryan offered, ''Incisive has an impressive track record in producing quality content on both the show and editorial sides of the business. I recognize the world of search engine optimization and search engine marketing is evolving into mainstream marketing and communications vehicles. As the original source of information for search marketers, Search Engine Strategies and Search Engine Watch are in a very unique and fortunate position to grow up with the industry. I am very excited to help facilitate the continued growth and expansion of these two brands and be a part of the team at Incisive.''

    Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels -- in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.

    Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. The properties were acquired from Jupiter Media in 2005.



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