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  • SEO Software Streamlines Search Engine Rankings


  • 03/12/2007 -
    SEO Software Streamlines Search Engine Rankings
    Los Angeles, California - March 12, 2007 - A new SEO process software, which includes more features to facilitate search engine ranking, for website owners of all levels and experience, without the need for a big marketing budget, has been developed by Traffic Travis.

    Justin Maddox, Development Manager for Traffic Travis, explained "Website owners panic and use snippets of information they have gathered from blogs and articles in a haphazard approach to SEO that usually produces very little in the way of results. Some webmasters end up watching their sites slip even further down the ranks. 'Search engine optimization does not have to be labor intensive or a financial burden. Traffic Travis 2.0 offers a simple 5-step optimization system that can be carried out quickly and easily using 13 custom-created tools. The tools automate different stages of the process, so that previously time-consuming research tasks can be achieved in minutes."

    Mr. Maddox says that the process of exchanging links is just one example of how the software has radically streamlined the SEO process, reiterating that "Link exchanges are a great way of increasing your ranking in the search engines. Usually, the best way to find sites with good link potential is by checking out who your competition are linking to. But doing this manually literally takes hours -- you have to trawl every competitor's entire site to find their links and then copy and paste them into a spread sheet. Then you have to manually check every link to ensure that the PR isn't being diluted by linking to dozens of other sites. This could take days depending on how many links the site has. In contrast, Traffic Travis can analyze a competitor's site, give you all of their external and internal links, the PR of those links, and how many other sites that link is linking to. Within five minutes you have all that information compiled in front of you."

    However, he says it is not just newbies who struggle with SEO, even experienced webmasters find it challenging. "The cost and time involved in SEO can be very restrictive -- we don't all have the resources of the BBC. Obviously something had to change."

    The results that Traffic Travis users have achieved are impressive, many regularly achieving first page rankings for main search terms. A spokesperson for 000Relationships.com remarked ''We've been plodding away for years trying to get our search engine rankings up. And now, using Traffic Travis, we've managed to get our site to #4 & #5 in Google, #1 & #2 in Yahoo and #2 & #3 in MSN for our highly converted search phrase -- 'How to Attract Men'."

    Mr. Maddox concluded, "Our aim is to give all website owners the means and opportunity to rank on page one for their search terms. Traffic Travis puts all webmasters on an equal footing, no matter what their budget or experience is."



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    Phone: 1-877-736-0006 • Phone: 1-760-929-0039 • Fax: 1-760-929-8002
    North County San Diego