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  • AOL, Microsoft, Speak at Search Engine Strategies Expo


  • 04/12/2007 -
    AOL, Microsoft, Speak at Search Engine Strategies Expo
    New York, New York - April 12, 2007 - Web search veteran Steve Berkowitz, Senior Vice President of Microsoft's Online Services Group, among other luminaries in the search industry, were recently in attendance at Incisive Media's Search Engine Strategies in New York.

    A sampling of session highlights includes:
    • Mobile Search Optimization and Meet The Mobile Search Engines
    • Auditing Paid Listings and Click Fraud Issues
    • Ad Agencies: Understanding The Search Difference and
    • Images and Search Engines
    The SES Expo Hall will spotlight AOLSearch with FullView, and a chance to enter the free drawing for a Mini Cooper. The winner will be announced on Thursday, April 12. As thousands of marketers gathered for the 2007 Expo at the Hilton New York, SES is now in its eighth year. Search Engine Strategies (SES) New York 07 is geared toward search engine marketing and optimization topics and offers more than 75 sessions with the industry's top search experts. During four days, attendees will participate in lively discussion on topical issues and take away practical, real-world learning to put into action for their companies or clients.

    Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired from Jupiter Media in 2005. Incisive Interactive Marketing LLC incorporates websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired from Jupiter Media in 2005.Incisive Media PLC is a specialist business information provider, based in the UK but with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. The company is listed on the London Stock Exchange (FTSE: INM).


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